Senior CRM Campaign & Insights Analyst

Walgreens Co.; Chicago (IL); On-site; USD 65,000 - 114,000; Full time

Job summary

Walgreens is seeking a Senior Analyst in CRM to drive campaign execution and optimization across channels such as email, push, and SMS. You will work with CRM Operations, Insights, Creative, Legal, and Brand Marketing to translate business goals into measurable tests and campaigns.

The role emphasizes detailed analysis, results interpretation, and collaboration to improve engagement and retention across Walgreens’ customer base. Travel up to 10% may be required.

Qualifications

• Bachelor’s degree or higher in a relevant field and 1+ year in marketing/promotions, retail, analytics, or business analysis.
• Strong data analysis and ability to translate results into actions.
• Experience collaborating with CRM, insights, creative, legal, and brand teams.
• Familiarity with marketing tech platforms and campaign operations.
• Ability to travel up to 10% as needed.

Responsibilities

• Develop and execute high-profile CRM campaigns to enhance engagement.
• Analyze results, interpret data trends, and report insights.
• Align CRM strategies with outcomes and adjust plans as needed.
• Monitor campaign operations and coordinate cross-functional work streams.
• Prepare program budgets and contribute to standard-setting efforts.
• Identify internal/external partners and manage relationships.

Skills

Time management

Data analysis

Cross-functional collaboration

Attention to detail

Communication

Education

Bachelor’s degree

High school / GED

Tools

Adobe Campaign

Adobe Journey Optimizer

Salesforce Marketing Cloud

Braze

SQL

Job description

Walgreens is seeking a Senior Analyst in CRM to drive campaign execution and optimization across channels such as email, push, and SMS. You will work with CRM Operations, Insights, Creative, Legal, and Brand Marketing to translate business goals into measurable tests and campaigns.

The role emphasizes detailed analysis, results interpretation, and collaboration to improve engagement and retention across Walgreens’ customer base. Travel up to 10% may be required.