Senior Creative Director - Strategy, Brand & Experience

Wide Eye; United States; On-site; USD 175,000 - 200,000; Full time

Job summary

Wide Eye seeks a Senior Director of Creative to set the agency’s creative standard across design, experience strategy, and brand strategy. You’ll lead a cohesive creative leadership team, protect craft, and balance ambition with delivery.

You’ll drive human-centered digital experiences, mentor the team, shape systems and standards, and champion innovative thinking. This is a full-time, U.S. remote role reporting to the Senior Managing Director.

Qualifications

• 10+ years creative leadership in agency environments
• 2+ years managing other directors
• Demonstrated fluency with AI and modern production tools
• Ability to balance creative ambition with client needs and business realities
• Strong presentation skills and comfort with executive-level client conversations

Responsibilities

• Establish company-wide standards for how we leverage visual design, brand strategy, and product thinking in service of our mission-driven clients
• Define quality benchmarks and ensure consistency across client engagements
• Lead creative strategy on select major projects, translating organizational missions and project goals into compelling solutions
• Push the agency forward in creative style, emerging tools, and our approach to building human-centric digital experiences
• Champion how AI and modern tools can enhance the creative process, and how they raise the bar of taste and judgement — growing our impact without compromising craft
• Provide final input on high-stakes or escalated work, stepping in when alignment, quality, or strategic clarity is needed
• Shape how we present and showcase our work, including case studies and project narratives
• Mentor and develop our full creative team across design, experience strategy, and brand strategy
• Directly manage our Director of Creative Operations and Associate Director of Experience Strategy
• Cultivate cohesion across disciplines so brand, design, and UX work as one
• Identify capability gaps across creative disciplines and advocate for staffing needs in collaboration with direct reports
• Drive recruiting, retention, and career development for creative talent
• Foster collaboration between creative, accounts, and project management
• Bring Wide Eye's values to life through your leadership and creative approach
• Build creative capability that lives in systems and standards, not only in individual people

Skills

Creative leadership

Brand strategy

Experience strategy

Design

AI tools

Executive-level communication

Team mentorship

Production tools

Tools

AI tools

Production tools

Job description

Wide Eye seeks a Senior Director of Creative to set the agency’s creative standard across design, experience strategy, and brand strategy. You’ll lead a cohesive creative leadership team, protect craft, and balance ambition with delivery.

You’ll drive human-centered digital experiences, mentor the team, shape systems and standards, and champion innovative thinking. This is a full-time, U.S. remote role reporting to the Senior Managing Director.