Senior Content Marketing Lead — Ad Tech & Growth

Unity; New York (NY); On-site; USD 150,000 - 195,000; Full time

Benefits offered by this job

Health insurance

Commute subsidy

Employee stock ownership

Competitive retirement plans

Generous vacation and personal days

Job summary

Unity is seeking a senior content marketer to own our GTM content pipeline for advertising and monetization products. Based in New York, you will partner with integrated marketing and work with product marketing, sales, and creative to develop thought leadership, reports, and customer stories.

You will translate complex mobile advertising concepts into engaging content for developers, publishers, and advertisers, while optimizing performance using data and AI tools.

Qualifications

• Experience in ad tech, mobile advertising, programmatic, or performance marketing.
• Hands‑on integrated marketing across multi‑channel campaigns.
• Proven track record of producing high‑quality B2B and B2C content.
• Strong writing, editing, and storytelling skills.

Responsibilities

• Define GTM campaign content deliverables cross‑functionally.
• Plan and execute multi‑channel campaigns and content assets across paid, owned, earned channels.
• Own a content pipeline supporting GTM strategy across the customer journey.
• Identify story opportunities and manage approvals (legal included).
• Translate complex technical concepts into clear content for mobile developers, publishers, and advertisers.
• Monitor content and campaign performance and surface insights.

Skills

Ad tech experience

Integrated marketing

Content strategy

B2B and B2C content

Strong writing

AI content tools

Tools

Claude

Profound

Sanity

Job description

Unity is seeking a senior content marketer to own our GTM content pipeline for advertising and monetization products. Based in New York, you will partner with integrated marketing and work with product marketing, sales, and creative to develop thought leadership, reports, and customer stories.

You will translate complex mobile advertising concepts into engaging content for developers, publishers, and advertisers, while optimizing performance using data and AI tools.