Senior Client Analytics Lead: Strategic Insights

Publicis Groupe ANZ; Chicago, Northern (IL, KY); Hybrid; USD 113,000 - 210,000; Full time

Benefits offered by this job

Flexible time off

Comprehensive health coverage

401(k) plan

Job summary

Epsilon is seeking a Senior Staff Analytics Consultant, Strategic Accounts to lead analytics across a portfolio of strategic clients. You will define analytics direction, develop roadmaps, and translate complex data into actionable business recommendations.

In this high-visibility role, you will partner with Sales, agency teams, and clients to ensure analytics add measurable value, educate partners on Epsilon's platform, and drive proactive planning.

Qualifications

• Bachelor's degree in Marketing, Business, Economics, Statistics, Operations Research, Analytics, Data Science, or a related field.
• Eight or more years of proven experience in analytics, marketing measurement, digital media, consulting, advertising technology, marketing technology, media agencies, publishing, or another data-driven business environment.
• Proven experience in a client-facing analytics, strategy, consulting, or measurement leadership role.
• Demonstrated ability to perform sophisticated analyses using large, record-level datasets, including advertising impressions, site visitation, online or offline sales, customer, audience, or campaign performance data.
• Hands-on experience with coding, data extraction, analytical methodology, and the interpretation of sophisticated analytical outputs.
• Strong eye for business and the ability to connect analytics with client business models, marketing objectives, and decision-making priorities.

Responsibilities

• Shape Analytics Strategy by partnering with Sales Leads to set analytical direction for strategic accounts.
• Develop client-specific recommendations and analytics roadmaps aligned with business objectives.
• Translate analytics findings into clear business narratives for senior stakeholders.
• Synthesize findings to identify themes, opportunities, risks, and implications.
• Build consultative client partnerships to influence planning and investment decisions earlier in the process.
• Educate clients on Epsilon's Digital, Connected Identity, and measurement capabilities.
• Lead analytical direction and quality by defining questions, guiding data needs, and evaluating outputs.
• Advance measurement strategies that demonstrate impact and guide client decisions.
• Enable AI-powered analytics with repeatable frameworks and scalable insights.

Skills

Analytical leadership

Client-facing

Measurement strategy

AI-enabled analytics

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Business/Statistics

Tools

Google Campaign Manager

Google Analytics

Adobe Analytics

Job description

Epsilon is seeking a Senior Staff Analytics Consultant, Strategic Accounts to lead analytics across a portfolio of strategic clients. You will define analytics direction, develop roadmaps, and translate complex data into actionable business recommendations.

In this high-visibility role, you will partner with Sales, agency teams, and clients to ensure analytics add measurable value, educate partners on Epsilon's platform, and drive proactive planning.