Senior CI & Positioning Strategist - Win with Market Intel

Wrike

Prague (OK)

Hybrid

USD 120,000 - 170,000

Full time

14 days+

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Benefits offered by this job

5 Weeks of paid vacation

Sick Leave Compensation

Parental Leave

2 Volunteer Days

Meal Vouchers

Annual Prague Travel Card

Hybrid Working Model

Benefit budget with flexible options

Job summary

Wrike, a leading work management platform, seeks a Senior Manager of Competitive Intelligence & Positioning to own the company-wide competitive program and connect market insights to GTM wins. You will craft Wrike’s single source of competitive truth, sharpen the Why Wrike Over Them narrative, and create actionable plays for sales and product teams.

You’ll translate competitive insights into executive briefs, battlecards, and live coaching, influencing across Sales, Product, Enablement, and

Qualifications

7+ years in competitive intelligence, product marketing, or strategic GTM in B2B SaaS, with demonstrated success building competitive programs and enablement assets that measurably moved win rates and deal velocity.
Proven ownership of strategic functional initiatives end to end. You set the priorities, you're accountable for the outcomes, and you've done it without a team underneath you.
Demonstrated ability to influence and align senior stakeholders across Sales, Product, Enablement, and Executive Leadership without direct authority.
Exceptional written and verbal communication. You can hold a room of executives and a room of AEs on the same day, and adjust the altitude without losing the point.

Responsibilities

Build, scale, and maintain a high adoption single source of truth: battlecards, competitor teardowns, and playbooks, with a clear tiering framework that decides which competitors get which depth of coverage.
Craft and evolve Wrike’s positioning and value messaging framework across target verticals and buyer personas: before and after scenarios, the capabilities buyers must have to get there, our defensible differentiators, and the metrics and proof points that make the claims verifiable.
Translate intelligence into tactical plays (discovery questions, objection handling, displacement plays) and join high stakes competitive evaluations and churn risk calls directly.
Design and operate win/loss programs across segments, instrumented via Salesforce/Clari/Clozd, with quarterly readouts and recommendations to Product and GTM leadership.
Collaborate with Analyst Relations on Gartner/Forrester/IDC submissions, RFIs/RFPs, evaluation criteria, and review site strategy to ensure differentiators are represented.
Develop AI-powered workflows that scale intelligence gathering, synthesis, and distribution.