Senior Brand Partnerships Lead (Remote)

PlayStation

United States

Hybrid

USD 130,000 - 180,000

Full time

7 days ago
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Benefits offered by this job

Medical insurance
Dental insurance
Vision insurance
401(k) matching
Paid time off
Wellness program
covete

Job summary

Sony Interactive Entertainment (SIE) is seeking a Senior Partnerships Brand Manager in San Mateo, CA (Collab)/Remote to drive strategic collaborations for PlayStation. You will shape partnership strategy, lead negotiations, and coordinate with Studios, Games Marketing, Legal, Finance, and global teams to deliver impactful programs that elevate first-party titles and the PlayStation brand.

The role requires 8+ years in brand partnerships or related fields, strong storytelling and presentation

Qualifications

  • Bachelor's degree in marketing, business, communications or related field, or equivalent experience.
  • 8+ years in brand partnerships, business development, integrated marketing, licensing, or related discipline.
  • Gaming industry experience and passion for games preferred, with credibility to partner with studios and brands.

Responsibilities

  • Identify and develop brand partnership opportunities across consumer goods, fashion, lifestyle, and related categories to support PlayStation brand and first-party title priorities.
  • Develop strategic recommendations, business cases and pitches that connect audience, cultural, brand and commercial objectives.
  • Lead partnerships from concept and outreach through negotiation, contracting, creative development, launch and evaluation.
  • Manage partner and agency relationships, budgets, timelines, approvals, deliverables and contracts for high-quality execution.

Skills

Brand partnerships
Business development
Integrated marketing
Licensing
Stakeholder management
Storytelling
Presentation skills

Education

Bachelor's degree or equivalent

Job description

Sony Interactive Entertainment (SIE) is seeking a Senior Partnerships Brand Manager in San Mateo, CA (Collab)/Remote to drive strategic collaborations for PlayStation. You will shape partnership strategy, lead negotiations, and coordinate with Studios, Games Marketing, Legal, Finance, and global teams to deliver impactful programs that elevate first-party titles and the PlayStation brand.

The role requires 8+ years in brand partnerships or related fields, strong storytelling and presentation

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