Senior Brand & Innovation Lead - Remote

Jobgether; United States; Remote; USD 120.000 - 170.000; Vollzeit

Benefits dieser Stelle

Remote work in the US

15% travel (as needed)

Career development opportunities

Cross-functional exposure

Strategic ownership of brand direction

Healthcare and retirement plans (noted

Zusammenfassung

Jobgether in the United States is seeking a strategic Brand Leader to drive growth across existing and new product portfolios. You will partner with Sales, R&D, Regulatory, and agencies to translate consumer insights into differentiated brand narratives.

The role emphasizes end-to-end brand management, innovation processes, and rigorous market analytics to inform portfolio expansion and category leadership. A remote-ready candidate with strong cross-functional collaboration is preferred.

Qualifikationen

• Brand management experience across established and emerging food/beverage brands.
• Experience managing innovation from concept to launch and commercialization.
• Structured stage-gate project leadership with R&D collaboration.
• Working knowledge of product development and cross-functional teaming.
• Strong consumer insights, brand positioning, and market analytics skills.
• Understanding of P&L, brand spend, and ROI measurement.
• Experience with packaging development and labeling requirements.
• Ability to develop strategic direction while managing execution.
• Excellent cross-functional collaboration and stakeholder management.
• Remote work experience in distributed teams.
• MBA is advantageous.

Aufgaben

• Drive brand strategy and growth through annual plans and long-range strategies.
• Lead product innovation from concept to launch with cross-functional partners.
• Build scalable innovation processes and manage timelines and milestones.
• Analyze market data (SPINS/Nielsen) to inform growth and renovation.
• Identify market opportunities for portfolio expansion and differentiation.
• Lead consumer research and insight development to inform positioning.
• Partner with Sales for commercial execution and sales enablement.
• Oversee packaging development and ensure labeling compliance.
• Manage budgets and ROI for marketing and innovation initiatives.
• Coordinate cross-functional stakeholders for aligned execution.
• Balance strategy with operational execution and delivery milestones.

Kenntnisse

Brand management

Innovation & commercialization

Stage-gate leadership

Product development

Consumer insights

Market analytics

Financial acumen

Packaging knowledge

Cross-functional collaboration

Remote work

Travel

Ausbildung

MBA

Tools

SPINS

Nielsen

Jobbeschreibung

Jobgether in the United States is seeking a strategic Brand Leader to drive growth across existing and new product portfolios. You will partner with Sales, R&D, Regulatory, and agencies to translate consumer insights into differentiated brand narratives.

The role emphasizes end-to-end brand management, innovation processes, and rigorous market analytics to inform portfolio expansion and category leadership. A remote-ready candidate with strong cross-functional collaboration is preferred.