Senior Brand Designer — Lead Brand Systems & Craft

Wwshemi; San Mateo (CA); On-site; USD 147,000 - 185,000; Full time

Benefits offered by this job

Equity compensation

Job summary

Roblox in San Mateo, CA seeks a Senior Brand Designer to lead design and art direction on high-visibility projects end-to-end across brand, marketing, presentation, and digital formats. You will partner with business leaders and senior stakeholders to frame problems early, shape creative approaches, and push back with clear rationale when needed.

You will translate complex ideas into compelling visual stories that scale, shape and evolve Roblox's brand systems, mentor designers, balance multiple

Qualifications

• 7+ years of design experience with strong conceptual thinking and meticulous execution.
• Experience on agency and/or brand side, leading complex projects end-to-end.
• Experience building, extending, or governing brand systems and libraries.
• Expert-level typography, layout, and hierarchy for readable, clear content.
• Hands-on experience integrating AI tools into creative and production workflows.

Responsibilities

• Lead design and art direction on high-visibility projects end-to-end across brand, marketing, presentation, and digital formats.
• Partner with business leaders and senior stakeholders to frame problems early and shape the creative approach.
• Translate complex ideas into clear, compelling visual stories that scale.
• Collaborate with copywriters, motion designers, editors, and producers to maintain a cohesive vision.
• Shape and evolve Roblox brand systems for consistency, scalability, and on-brand execution.

Skills

Brand design

Art direction

Leadership

Mentorship

AI in creative workflow

Tools

Figma

Adobe Creative Suite

Illustrator

Photoshop

Google Slides

Keynote

Job description

Roblox in San Mateo, CA seeks a Senior Brand Designer to lead design and art direction on high-visibility projects end-to-end across brand, marketing, presentation, and digital formats. You will partner with business leaders and senior stakeholders to frame problems early, shape creative approaches, and push back with clear rationale when needed.

You will translate complex ideas into compelling visual stories that scale, shape and evolve Roblox's brand systems, mentor designers, balance multiple