Senior Brand Designer & Design System Lead

CLEAResult; Town of Texas (WI); Hybrid; USD 98,000 - 146,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401(k) with company match

Paid time off

Volunteer Time Off

Recognition program

Employee assistance

On-demand training

Job summary

CLEAResult is seeking a senior Brand/Creative Leader to enrich the Claude Design system and build AI-powered templates that empower teams to self-serve on-brand materials. You will shape visual identity across Growth Marketing, including brand, sales, social, web, and motion graphics, while directing contract designers to scale output.

You will also own brand governance, lead website and SharePoint design, and ensure scalable processes for high-volume requests, with a focus on delivering

Qualifications

• 8+ years of brand or creative direction experience, with strong hands-on production ability.
• Strong design-tool proficiency (Adobe Creative Suite or equivalent).
• Motion graphics or video production experience.
• Experience managing a high-volume, multi-stakeholder request queue with a defined intake process.
• Experience building reusable template or design systems that let non-designers self-serve.
• Comfort using AI tooling, including Claude and Claude Design, as part of design production and design system work.
• Experience directing contract or freelance creative talent; direct people-management experience a plus.
• Utility or energy-industry knowledge a plus.

Responsibilities

• Support the ongoing enrichment of CLEAResult's design system in Claude Design, building AI-powered, self-serve templates that let teams across the company produce their own on-brand materials, and move the team from one-off production toward scalable systems.
• Own brand governance (via Frontify), including the ongoing brand modernization project.
• Lead website and SharePoint design.
• Direct contract and freelance designers as needed, maintaining a reliable bench for production capacity.
• Triage and prioritize the significant volume of ad hoc creative requests that come from other departments.
• Recent team data shows meaningful time going to Bid & Proposal Support, Corporate Communications decks, Canada/regional marketing, and People/HR materials, alongside core Growth Marketing work.
• Partner with the Senior Director and the team's project manager on delivering the creative queue cohesively, sequencing and batching work so that high-volume ad hoc requests do not crowd out core Growth Marketing priorities.
• Partner with the Content Marketing Manager to turn their scripts into finished podcast, webinar, and short-form video assets.
• Personally execute design requests across channels: digital, print, event collateral, sales enablement, and internal decks.

Skills

Brand direction

Creative direction

Motion graphics

Video production

Queue management

Templates / design systems

AI tooling (Claude)

Contract/freelance directing

Energy knowledge

Tools

Frontify

Adobe Creative Suite

SharePoint

Claude / Claude Design

Motion tooling

DAM / digital asset management

Job description

CLEAResult is seeking a senior Brand/Creative Leader to enrich the Claude Design system and build AI-powered templates that empower teams to self-serve on-brand materials. You will shape visual identity across Growth Marketing, including brand, sales, social, web, and motion graphics, while directing contract designers to scale output.

You will also own brand governance, lead website and SharePoint design, and ensure scalable processes for high-volume requests, with a focus on delivering