Senior Brand Designer — Motion & Brand Systems Lead

Culture Amp

San Francisco (CA)

On-site

USD 130,000 - 160,000

Full time

14 days+
Application generator

Turn this role into an interview — a resume and cover letter built around what this employer wants.

Get past ATS filters

Benefits offered by this job

Equity through Employee Share Option
Medical insurance
MacBook provided
Wellbeing allowance
Learning programs
Parental leave

Job summary

Culture Amp is seeking an experienced Lead Brand Designer to elevate our brand across motion, video, and static design. You will collaborate with cross-functional marketing teams to craft engaging campaigns and scalable design systems that reinforce Culture Amp’s mission of shaping a better world of work.

You’ll drive brand exploration, help define storytelling approaches, and mentor designers while incorporating AI-powered workflows to scale production and maintain consistency across global

Qualifications

  • 7+ years of experience working as a designer in a marketing function or agency.
  • A portfolio showing strategic thinking and multi-channel campaigns, including motion and video projects.
  • Ability to translate product visuals into marketable motion with UI/UX awareness.
  • Experience partnering with marketers to drive growth across digital channels.

Responsibilities

  • Drive creative development and brand exploration to set new standards for brand and marketing design systems with emphasis on motion and video.
  • Develop concepts, direction and brand application for integrated campaigns and assets across digital and physical applications.
  • Lead motion and video work at scale and collaborate with cross-functional teams.
  • Partner with marketing functions to contribute to planning and strategy discussions.
  • Mentor designers and guide agency partnerships to deliver complex projects.
  • Present visions and justify design decisions to stakeholders.

Skills

Brand design
Motion design
Video editing
Creative storytelling
Team collaboration
7+ years experience in design
Portfolio development

Education

Bachelor’s degree in design

Tools

Figma
Adobe Creative Suite
Premiere Pro
After Effects
Illustrator
InDesign
Photoshop
AI workflows (Claude, Descript)
Canva
Slack
Asana
HTML
CSS

Job description

Culture Amp is seeking an experienced Lead Brand Designer to elevate our brand across motion, video, and static design. You will collaborate with cross-functional marketing teams to craft engaging campaigns and scalable design systems that reinforce Culture Amp’s mission of shaping a better world of work.

You’ll drive brand exploration, help define storytelling approaches, and mentor designers while incorporating AI-powered workflows to scale production and maintain consistency across global

Get your free, confidential resume review.

or drag and drop your file here.

Similar jobs

Similar jobs worth comparing

Senior Brand Designer & Motion Lead
Senior Brand Designer & Motion Lead

Culture Amp • San Francisco (CA), Northern (KY)

Hybrid
USD 130,000 - 160,000
Equity through Employee Share Option →
Learning programs and coaching
Quarterly refresh days
+4
Lead Brand Designer (Design/Motion) New San Francisco
Lead Brand Designer (Design/Motion) New San Francisco

Culture Amp • San Francisco (CA), Northern (KY)

On-site
USD 130,000 - 160,000
Equity through Employee Share Option →
Learning programs and coaching
Quarterly refresh days
+4
Senior Brand Designer - AI-Driven Brand & Exec Storytelling
Senior Brand Designer - AI-Driven Brand & Exec Storytelling

Degreed • Salt Lake City (UT)

Hybrid
USD 110,000 - 117,000
Lead Brand Designer (Motion/Video)
Lead Brand Designer (Motion/Video)

Culture Amp • San Francisco (CA)

On-site
USD 130,000 - 160,000
Equity through Employee Share Option
Medical insurance
MacBook provided
+3
Senior Brand & Motion Designer – AI-Driven, Hybrid
Senior Brand & Motion Designer – AI-Driven, Hybrid

Gusto • New York (NY)

Hybrid
USD 177,000 - 222,000
Competitive base pay
Benefits & equity (RSUs)
Total Rewards philosophy
Senior Brand & Motion Designer (AI‑driven)
Senior Brand & Motion Designer (AI‑driven)

Gusto • New York (NY), Northern (KY)

Hybrid
USD 146,000 - 222,000
Equity (RSUs)
Hybrid work options
Senior Brand & Motion Designer, AI‑Driven Visual Systems
Senior Brand & Motion Designer, AI‑Driven Visual Systems

Gusto, Inc. • Denver (CO)

Hybrid
USD 146,000 - 183,000
Equity (RSUs)
Total Rewards
Staff Brand Designer for AI Infrastructure & Brand Systems
Staff Brand Designer for AI Infrastructure & Brand Systems

United States Digital Space LLC • New York (NY)

On-site
USD 130,000 - 200,000
Senior Brand Designer — Systems & Campaigns
Senior Brand Designer — Systems & Campaigns

United States Digital Space LLC • United States

Hybrid
USD 200,000 - 250,000
Brand Motion Designer - AI-Driven Visual System Lead
Brand Motion Designer - AI-Driven Visual System Lead

BrainCo • San Francisco (CA)

On-site
USD 120,000 - 180,000