Senior Banking Analytics & Marketing Forecast Lead

KeyBank; Buffalo (NY); On-site; USD 80,000 - 150,000; Full time

Job summary

KeyBank is seeking a Senior Analyst for the Consumer Bank Checking & Marketing Analytics team in the Buffalo area. The role focuses on segmentation, forecasting and reporting for Direct Mail campaigns to acquire new customers and deepen existing relationships.

The analyst will own campaign files, dashboards, and forecasting while exploring new strategies unlocked by technology. The ideal candidate has strong SQL, dashboard experience, attention to detail, and the ability to manage multiple

Qualifications

• 5+ years of relevant financial services experience.
• Bachelor's degree in business, finance, MIS, analytics/data science, engineering, or related field.
• Experience in designing dashboards and reports to tell data-driven stories.

Responsibilities

• Deliver analyses and reports from large datasets using Python, SQL, Hadoop, R, SAS and Google Cloud.
• Lead conversations with business partners and communicate key points with stakeholders.
• Develop and deliver dashboards and tools to support forecasting and segmentation.

Skills

SQL

Python

R

Cognos

SAS

Tableau

Excel

Google Cloud

Education

Bachelor's Degree

Tools

Hadoop

Google Cloud

Job description

KeyBank is seeking a Senior Analyst for the Consumer Bank Checking & Marketing Analytics team in the Buffalo area. The role focuses on segmentation, forecasting and reporting for Direct Mail campaigns to acquire new customers and deepen existing relationships.

The analyst will own campaign files, dashboards, and forecasting while exploring new strategies unlocked by technology. The ideal candidate has strong SQL, dashboard experience, attention to detail, and the ability to manage multiple