Senior Associate Digital Campaign Marketing Manager

Domino's Pizza; Ann Arbor Charter Township (MI); On-site; USD 100,000 - 130,000; Full time

Benefits offered by this job

Paid Holidays and Vacation

Medical, Dental & Vision benefits that

No-cost mental health support for 员工及家

Childcare tuition discounts

No-cost fitness, nutrition, and well—

Fertility benefits

Adoption assistance

401k matching contributions

15% off the purchase price of stock

Company bonus

Job summary

Domino’s Pizza is seeking a Senior Associate Digital Campaign Marketing Manager to activate multi-step, multi-channel customer journeys and personalized campaigns that drive lifetime value and topline growth.

You will collaborate with analytics, data management, and eCommerce teams to shape roadmaps for journeys, apply ML models like Lifetime Value, and lead cross-functional programs across marketing, IT, and partner teams.

Qualifications

• Bachelor’s degree in business, marketing, or related field.
• 5+ years in developing CRM digital experiences at scale.
• Experience activating machine-learning models like Lifetime Value in customer experiences.
• Familiar with CRM systems and marketing automation tools.
• Strong project management and leadership ability.

Responsibilities

• Shape the strategic roadmap for digital customer journeys and personalization.
• Develop targeted, personalized campaigns for acquisition and increased purchase frequency.
• Collaborate with Data Sciences to apply ML models to campaigns and journeys.
• Manage journey-based ecommerce features, offers, enablement, and enhancements.
• Lead cross-functional planning for multi-channel journeys and campaigns.
• Set milestones and track progress across teams.
• Prepare presentations for Marketing Leadership on program performance.

Skills

CRM marketing

Lifecycle marketing

ML in marketing

Cross-functional leadership

Data-driven decisions

Education

Bachelor’s Degree in business, marketing, or related field

Tools

CRM systems

Marketing automation tools

Job description

Domino’s Pizza is seeking a Senior Associate Digital Campaign Marketing Manager to activate multi-step, multi-channel customer journeys and personalized campaigns that drive lifetime value and topline growth.

You will collaborate with analytics, data management, and eCommerce teams to shape roadmaps for journeys, apply ML models like Lifetime Value, and lead cross-functional programs across marketing, IT, and partner teams.