Senior Associate, Brand Deals Growth & Creator API

Google; San Bruno (CA); On-site; USD 152,000 - 221,000; Full time

Job summary

Google LLC is seeking a Senior Associate in Brand Deals Growth Strategy within YouTube, focused on Creator Supply and API Ecosystem. The role spans end-to-end inventory management and optimization across primary creator networks and third-party platforms, aligning cross-functional teams to maximize advertiser ROI.

You will help scale creator inventory, drive opt-ins, and shape API endpoints, with a global GTM strategy and enterprise partnerships at the center of your impact.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in marketplace/supply strategy, business operations, product strategy, or partnerships in the technology or digital media sectors.
• Experience utilizing data analysis to evaluate inventory dynamics, diagnose funnels, and build business cases.
• Experience driving programs across a cross-functional ecosystem (e.g., Product, Engineering, Partnerships, and Sales).

Responsibilities

• Run data-driven analyses to diagnose supply gaps in high-value advertiser verticals and design GTM strategies to grow agreement-ready creator inventory.
• Partner with Product and Creator GTM teams to launch in-product and operational initiatives that drive creator opt-ins, profile readiness, and active agreement participation.
• Architect and lead the end-to-end global GTM strategy for YouTube’s Brand Deals APIs, establishing a unified framework for third-party platform integrations.
• Partner with Product to translate user feedback into technical requirements, influencing the future development of API endpoints; co-design and deploy strategic programs to accelerate developer adoption of high-impact endpoints.
• Drive deeper integration depth with SaaS tools and Influencer Marketing Agencies (IMAs) so YouTube creators feature prominently in their search and campaign-matching tools.

Skills

Data analysis

Cross-functional collaboration

Program management

Marketplace strategy

Education

Bachelor's degree or equivalent

Job description

Google LLC is seeking a Senior Associate in Brand Deals Growth Strategy within YouTube, focused on Creator Supply and API Ecosystem. The role spans end-to-end inventory management and optimization across primary creator networks and third-party platforms, aligning cross-functional teams to maximize advertiser ROI.

You will help scale creator inventory, drive opt-ins, and shape API endpoints, with a global GTM strategy and enterprise partnerships at the center of your impact.