Go-to-Market Brand Partnerships Lead

Google; New York (NY); On-site; USD 118,000 - 170,000; Full time

Job summary

Google seeks a strategic leader to partner with YouTube brand deals teams and leadership, driving sponsor collaborations for creators at scale. You will demonstrate cross-functional collaboration, problem-solving, and program management to advance brand opportunities and outcomes.

The role emphasizes partnering with executive stakeholders, shaping the brand deals roadmap, and leveraging data-driven insights to optimize sponsorship structures across the organization.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.
• 3 years of experience working with executive stakeholders.
• Experience with the creator ecosystem and brand deals between creators and brands.

Responsibilities

• Design and establish global operational processes to facilitate YouTube creator sponsorship deals at scale, including the execution of special projects across Google.
• Collaborate seamlessly with Go-to-Market, Technical, Product, and Marketing teams to lead projects and drive brand engagement and business outcomes.
• Analyze market trends and data to influence the brand deals roadmap, identifying growth opportunities and gaps within the engaged creator landscape.
• Synthesize creator feedback and market pulses to make recommendations on the operating model and partnership structures.
• Drive YouTube’s market position by bridging internal organizational goals with external industry trends to capture new brand opportunities.

Skills

Executive stakeholder management

Creator ecosystem knowledge

Brand sponsorships

Education

Bachelor's degree or equivalent practical experience

Job description

Google seeks a strategic leader to partner with YouTube brand deals teams and leadership, driving sponsor collaborations for creators at scale. You will demonstrate cross-functional collaboration, problem-solving, and program management to advance brand opportunities and outcomes.

The role emphasizes partnering with executive stakeholders, shaping the brand deals roadmap, and leveraging data-driven insights to optimize sponsorship structures across the organization.