Senior Alliance & Technical Marketing Lead

DaParrot Ltd; Northern (KY); Hybrid; USD 195,000 - 212,000; Full time

Benefits offered by this job

Equity + 401k

Healthcare + dental + vision

Flexible PTO

Parental leave

Job summary

Obsidian Security is seeking an experienced product/partner marketer to own alliance narratives and drive joint launches with strategic technology partners. You will lead messaging, GTM plans, and enablement across alliances, product, and marketing teams to accelerate pipeline.

The ideal candidate has 8+ years in cybersecurity or enterprise software marketing, excels at cross-functional collaboration, and can translate competitive insights into field-ready positioning.

Qualifications

• 8+ years in product, technical, or partner marketing in cybersecurity or enterprise software.
• Experience building compete programs and turning win/loss data into positioning trusted by field.
• Proven ability to craft better-together alliance narratives and joint GTM motions.
• Strong written and verbal communication, with sales, product, and leadership exposure.

Responsibilities

• Develop joint positioning, messaging, and better-together value propositions for strategic technology alliances.
• Lead product marketing for joint launches, co-marketing campaigns, and major alliance field moments, coordinating across alliances, product, and marketing teams.
• Support the GTM models behind each alliance, including marketplace, co-sell, and integration motions, with the positioning, content, and enablement needed.
• Create enablement that alliance sellers actually use: solution briefs, pitch decks, objection-handling guides, and co-branded campaign materials.
• Drive co-marketing programs with strategic alliances that deliver measurable pipeline contribution and deal acceleration.

Skills

Strategic marketing

Alliance marketing

Cross-functional leadership

Cybersecurity buyer fluency

Job description

Obsidian Security is seeking an experienced product/partner marketer to own alliance narratives and drive joint launches with strategic technology partners. You will lead messaging, GTM plans, and enablement across alliances, product, and marketing teams to accelerate pipeline.

The ideal candidate has 8+ years in cybersecurity or enterprise software marketing, excels at cross-functional collaboration, and can translate competitive insights into field-ready positioning.