Senior AI-Driven Demand Gen Lead

Perplexity; New York (NY); On-site; USD 200,000 - 215,000; Full time

Job summary

Perplexity is seeking a Demand Generation Lead to own Perplexity’s demand engine for our enterprise and business products, partnering closely with Sales, Product Marketing, and Revenue Operations to accelerate pipeline and revenue growth.

If you’re the kind of marketer who builds their own tools, automates ruthlessly, and treats every campaign as an experiment—this role was written for you.

Qualifications

• 5+ years scaling growth channels in fast-paced startups.
• Experience building AI-driven outbound engines and rapid experimentation.
• Strong data discipline with SQL, attribution, and BI dashboards.

Responsibilities

• Own enterprise top of funnel growth and downstream revenue conversion.
• Architect and operate a modern demand engine using AI-native tooling and automated workflows.
• Design and execute multi-channel campaigns across paid, organic, ABM, events, partnerships, and emerging channels.
• Develop segmentation and targeting strategies for priority enterprise buyer personas.
• Partner with Product Marketing, Sales, and Revenue Operations to optimize the funnel.

Skills

Growth channels

SQL

Data-driven

Tools

Looker

Omni

Hex

Tableau

Job description

Perplexity is seeking a Demand Generation Lead to own Perplexity’s demand engine for our enterprise and business products, partnering closely with Sales, Product Marketing, and Revenue Operations to accelerate pipeline and revenue growth.

If you’re the kind of marketer who builds their own tools, automates ruthlessly, and treats every campaign as an experiment—this role was written for you.