Senior Account Based Marketing Manager

Diaceutics PLC

New Jersey

Hybrid

USD 120,000 - 160,000

Full time

8 days ago

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Benefits offered by this job

Training and development programmes
Remote/Hybrid working based on locatie
Flexible Working
Share incentive plan
Increased annual leave
401K Matched Contribution
Healthcare (vision & dental)
Life insurance
Group Income Protection
Enhanced maternity and Sick Pay Provis
Performance Management Framework
Staff referral
Annual company get-together

Job summary

Diaceutics PLC is seeking a senior ABM marketer to own how we approach top US pharma accounts. You will craft strategies, build campaigns, and lead engagements across complex buying centers with close collaboration to Sales.

You will leverage AI, account intelligence and live signals to personalize outreach and drive pipeline growth, with a market-facing focus on biopharma and diagnostics.

Qualifications

  • Strong B2B ABM or enterprise marketing experience, ideally around 7-10 years.
  • Experience building and running named-account programmes.
  • Experience marketing to pharma or biotech audiences and understanding US pharma commercial environment.
  • Credibility to sit with senior Sales leaders and turn priorities into action.
  • Commercial mindset focusing on pipeline and account progression, not just campaigns.
  • Confidence with HubSpot and Salesforce for targeting, engagement and attribution.

Responsibilities

  • Own our US ABM programme across Tier 1–3 accounts.
  • Turn account intelligence into engagement strategies, campaigns and content.
  • Build relationships across pharma buying centres and identify opportunities.
  • Partner with Sales on account strategy, planning and activation.
  • Use AI to enhance research, personalisation, content, signals and activation.
  • Connect ABM activity to engagement, pipeline, progression and revenue.

Skills

B2B ABM experience
Named-account programs
Pharma/biotech marketing
Commercial mindset
HubSpot & Salesforce

Job description

Diaceutics PLC is a diagnostic-driven therapy commercialization company. For 20 years we have built the intelligence and engagement solutions that help biopharma see where eligible patients are emerging, engage the HCPs and labs shaping treatment decisions, and move faster from diagnostic activity to therapy adoption. The therapies we support touch 1 in 10 American lives - 30 to 40 million patients a year - across 700+ diagnostic-driven therapies, backed by a network of 600+ US labs and clients including AbbVie, AstraZeneca, GSK, Novartis, Pfizer and Roche.

Our portfolio brings together Intelligence Solutions (Signal, Insight Services, and Practice Gaps launching soon) and Engagement Solutions (Physician Engage, Expert Exchange, Lab Engage, Scientific Engagement, Precision Medicine Educators), connected through Relay - a partnership model built for precision medicine - and powered by the DXRX platform and Reveal engine. W

e are headquartered in Jersey City, NJ (US) and Belfast, UK, and we are moving into our next chapter under a Precision for All ambition: a future where every eligible patient is identified, diagnosed and receives the right therapy at the right time. This role sits inside the marketing function we are building to scale that ambition.

The opportunity

This isn't an ABM role where you'll inherit a playbook and simply run campaigns against it.

You'll take ownership of how Diaceutics approaches its most important pharma accounts in the US - building the plays, shaping the account strategy with Sales and turning insight into engagement, pipeline and growth.

You'll be close to the commercial conversation, working with senior Sales leaders around named accounts and finding smarter ways to reach the people influencing complex pharma buying decisions. And you'll have the freedom to evolve how we do it, including using AI, account intelligence and live buying signals to make ABM more relevant, personalised and effective.

What you'll own
  • Own our US ABM programme across Tier 1, Tier 2 and Tier 3 biopharma and biotech accounts
  • Turn account intelligence into targeted engagement strategies, campaigns and content that open and progress commercial conversations
  • Build multi-threaded relationships across complex pharma buying centres and identify where new opportunities are emerging
  • Partner directly with Sales on account strategy, planning and activation
  • Use AI to push how we approach research, personalisation, content, account signals and activation
  • Connect ABM activity to what matters commercially - engagement, pipeline, progression and revenue
What we're looking for

We're less interested in someone who has simply worked around ABM and more interested in someone who has genuinely owned it.

  • Strong B2B ABM or enterprise marketing experience, ideally around 7-10 years
  • Experience building and running named-account programmes rather than simply supporting them
  • Experience marketing to pharma or biotech audiences and a strong understanding of the US pharma commercial environment
  • The credibility to sit with senior Sales leaders and turn account priorities into action
  • A commercial mindset - you think about pipeline and account progression, not just campaign activity
  • Confidence working with HubSpot and Salesforce to understand targeting, engagement and attribution
Life at Diaceutics

Culture is a powerful driver of Diaceutics’ success and growth. Our culture is an outcome of our ‘One Diaceutics’ Behaviors. These behaviors set out a promise and an expectation of what it means to work at – and with – Diaceutics.

We exist because we Care Deeply about our patients and customers. To Be Bold, we pioneer, we innovate, and we think big. We take responsibility, and we are driven and determined to Make an Impact. We prioritize collective success and when we win, we Succeed Together. We are excited by change and driven by progress. We Don’t Stand Still.

We are a multi-cultural, diverse team spanning 16 countries around the world. All of our employees work remotely or in a hybrid model, collaborating together as a global community.

We hire smart, fun people who care about our mission and about each other. Some interesting points about us:

  • Training and development programmes
  • Remote, Virtual Working and Hybrid working based on location to offices.
  • Flexible Working (including Flex Day programme)
  • Share incentive plan
  • Increased annual leave with tenure
  • 401K Matched Contribution
  • Healthcare (including vision & dental) and additional benefits
  • Life insurance
  • Group Income Protection
  • Enhanced maternity and Sick Pay Provisions
  • Robust Performance Management Framework and Individual Growth Plan
  • Attractive Staff referral
  • Dedication to a positive working culture with regular health and wellbeing activities and an annual company get-together
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