Senior ABM & Field Marketing Leader

Veeva; Boston (MA); On-site; USD 95,000 - 175,000; Full time

Benefits offered by this job

Medical, dental, vision, and basic life insurance

Flexible PTO and company paid holidays

Retirement programs

1% charitable giving program

Job summary

Veeva is seeking a Senior Marketing Manager to create and deliver innovative Field and Account Based Marketing strategies aimed at driving growth across key accounts in the Consumer Products sector. This role requires engaging marketing programs that resonate with targeted audiences.

With a strong collaborative spirit and proven communication skills, you'll work closely with various teams to align marketing efforts with sales goals. A Bachelor's degree and at least 6 years of relevant experience are essential for this dynamic position.

The role also comes with robust benefits including medical coverage, flexible PTO, and a retirement program.

Qualifications

• 6+ years experience in marketing or customer facing roles for an enterprise solution provider.
• Strong experience in building and executing integrated marketing programs.
• Excellent oral and written communication skills.

Responsibilities

• Develop, execute, and optimize multi-channel field marketing and ABM campaigns.
• Measure campaign effectiveness based on appropriate KPIs.
• Collaborate closely with account partners and strategy leads.

Skills

Integrated marketing programs

Project management skills

Communication skills

Collaboration

Analytical thinking

Education

Bachelor's degree

Tools

CRM systems

Marketing automation systems

Job description

Veeva is seeking a Senior Marketing Manager to create and deliver innovative Field and Account Based Marketing strategies aimed at driving growth across key accounts in the Consumer Products sector. This role requires engaging marketing programs that resonate with targeted audiences.

With a strong collaborative spirit and proven communication skills, you'll work closely with various teams to align marketing efforts with sales goals. A Bachelor's degree and at least 6 years of relevant experience are essential for this dynamic position.

The role also comes with robust benefits including medical coverage, flexible PTO, and a retirement program.