SEM Senior Account Manager

Accelerated Digital Media; Chicago (IL); Remote; USD 85,000 - 100,000; Full time

Job summary

An innovative digital marketing agency is seeking a talented Senior SEM Account Manager to lead strategic campaigns and optimize online visibility for clients in the healthcare and e-commerce sectors. This role involves developing SEM strategies, managing a team, and leveraging data analysis to surpass client goals. Join a supportive, growth-oriented culture that values collaboration and accountability, and enjoy the flexibility of remote work while working with leading brands. Elevate your career in a dynamic environment where your contributions truly matter!

Benefits

Health, dental, and vision insurance

401K with employer match

Unlimited paid time off

Remote work flexibility

In-person and virtual company events

Qualifications

• 5+ years of experience in SEM and digital marketing.
• Strong analytical skills with a focus on data-driven decision making.

Responsibilities

• Develop and implement SEM strategies aligned with client objectives.
• Monitor and analyze campaign performance using analytics tools.

Skills

SEM Campaign Management

Data Analysis

PPC Advertising

Keyword Research

Client Communication

Education

Bachelor's Degree in Marketing or related field

Tools

Google Ads

Bing Ads

Analytics Tools

Job description

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Accelerated Digital Media is a self-funded, employee-owned digital marketing agency specializing in performance media management across paid search and paid social channels. Our culture emphasizes high standards, collaboration, and individual accountability, supporting our ambitious growth. We focus on direct-to-consumer brands, particularly in healthcare digital health and e-commerce sectors.

We are seeking a talented and results-driven Senior Account Manager to join our team of marketing experts. If you are passionate about digital marketing, optimizing campaigns, and advancing your SEM skills, this role is for you!

Job Summary:

As a Senior SEM Account Manager, you will develop and execute strategic SEM campaigns to enhance online visibility, traffic, and conversions. You will lead a team of SEM Account Managers, collaborate with digital health and e-commerce clients, and apply industry best practices to achieve excellent results. Your role involves data analysis, staying current on SEM trends, and ongoing campaign optimization to surpass client goals.

Responsibilities:

1. Campaign Strategy and Planning:

• Develop and implement SEM strategies aligned with client objectives.
• Conduct keyword research and competitive analysis.
• Manage campaign budgets and forecasts.
• Create testing roadmaps and evolve SEM programs continuously.
• Prepare Quarterly Business Reports (QBRs) highlighting past performance and testing priorities.
• Stay updated on industry trends, algorithm changes, and emerging technologies.

Campaign Execution:

• Create, optimize, and manage PPC campaigns on platforms like Google Ads and Bing Ads.
• Write and optimize ad copy for high CTR.
• Set up and optimize landing pages for CRO.
• Implement A/B testing and other optimization strategies.

Performance Analysis and Reporting:

• Monitor and analyze campaign performance using analytics tools.
• Generate regular KPI reports and assess campaign effectiveness.
• Provide insights and recommendations for improvements.

Client Communication:

• Maintain regular communication to understand client goals.
• Present campaign results, insights, and recommendations.
• Address client questions and concerns promptly.

Team Management:

• Lead and mentor SEM Account Managers.
• Delegate tasks, set performance goals, and guide team members.
• Conduct meetings and training sessions.

Stay Updated:

• Keep informed about industry trends and search engine updates.
• Implement new strategies and tools as needed.

Why Join Accelerated Digital Media:

• Competitive salary and performance bonuses.
• Investment in professional development and new ideas.
• Supportive, open culture, including remote work flexibility.
• Work with innovative digital health and fast-growing e-commerce brands.
• Health, dental, and vision insurance coverage (90% company-sponsored).
• 401K with employer match.
• Unlimited paid time off (minimum 2 weeks).
• In-person and virtual company events throughout the year.
• Total Compensation: $85,000 - $100,000.

How to Apply:

If you're ready to elevate your SEM career and join a dynamic team driving digital success, apply now! Help shape the future of digital marketing with Accelerated Digital Media.

Accelerated Digital Media is an equal opportunity employer. We welcome candidates of all backgrounds and experiences.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Sales and Business Development

Industries

• Advertising Services