Sales Specialist

Peterson’s Harley-Davidson South; Florida; On-site; USD 45,000 - 90,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k)

Paid training

Holidays

Employee discounts

Career advancement

Job summary

Peterson’s Harley-Davidson South in South Miami, FL is seeking a high-energy Sales Associate to welcome customers, match riders with bikes, and close big-ticket deals. You will collaborate with Finance, Parts, Service, and showrooms to craft unforgettable Harley experiences and build lasting rider relationships.

The role rewards a passion for motorcycles with strong earning potential, paid training, employee discounts, and a supportive team in a fast-paced environment.

Qualifications

• Passion for motorcycles and the riding community.
• Confident, outgoing, and motivated sellers.
• Strong communication and people skills.
• Goal-driven, positive, and self-motivated.
• Sales experience preferred (big-ticket a plus), but not required.
• Valid driver’s license and motorcycle endorsement.

Responsibilities

• Welcome customers and create an unforgettable Harley-Davidson experience.
• Match riders with the bike that fits their style, needs, and dreams.
• Sell the freedom, excitement, and lifestyle of Harley-Davidson.
• Follow up with customers and build long-term rider relationships.
• Work with Finance, Parts & Accessories, and Service to maximize deals.
• Stay active, engaged, and fired up on the sales floor.

Skills

People skills

Sales experience

Motivated seller

Communication

Goal-driven

Job description

Ride the Lifestyle. Sell the Legend. Get Paid.

This isn’t a desk job. This is a high-energy, people-first, big-ticket sales role inside a Harley-Davidson dealership.

If you love motorcycles, thrive in fast-paced environments, and want a career where your drive turns into income, we want to meet you.

WHAT YOU’LL DO

• Welcome customers and create an unforgettable Harley-Davidson experience
• Match riders with the bike that fits their style, needs, and dreams
• Sell the freedom, excitement, and lifestyle of Harley-Davidson
• Follow up with customers and build long-term rider relationships
• Work with Finance, Parts & Accessories, and Service to maximize deals
• Stay active, engaged, and fired up on the sales floor

WHY YOU’LL LOVE IT

• Big-ticket sales = strong earning potential
• Sell a legendary brand people already want
• Fast-paced, exciting, high-energy work environment
• Paid training and real opportunities to grow
• Employee discounts and full benefits package

WHO WE’RE LOOKING FOR

• Passion for motorcycles and the riding community
• Confident, outgoing, and motivated sellers
• Strong communication and people skills
• Goal-driven, positive, and self-motivated
• Sales experience preferred (big-ticket a plus), but not required
• Valid driver’s license and motorcycle endorsement

BENEFITS

• Medical, dental & vision insurance
• 401(k)
• Paid training, vacation, sick time & holidays
• Employee discounts
• Career advancement opportunities

PHYSICAL DEMANDS

• Must be able to stand and walk for extended periods throughout the day, including on showroom floors, outdoor sales areas, and parking lots
• Frequently moves about the dealership to assist customers, show motorcycles, retrieve information, and coordinate sales activities
• Must be able to occasionally sit and perform computer-based tasks associated with sales transactions, customer records, financing documentation, and other duties
• Frequently reaches, bends, stoops, crouches, and uses hands and arms to inspect, demonstrate, or access features and components of motorcycles
• Must be able to safely maneuver, balance, or reposition motorcycles within the showroom or sales area, with assistance when appropriate
• Must be able to occasionally lift, carry, push, or pull items weighing up to 800 pounds, including motorcycles, accessories, parts, merchandise, or other materials
• Must be able to safely enter, exit, mount, and dismount motorcycles as necessary to demonstrate features to customers
• May be required to work both indoors and outdoors and may be exposed to varying weather conditions and temperatures

If motorcycles are your passion and sales is your game—this is your shot.

Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time; This description reflects management’s assignment of essential functions, it does not prescribe or restrict the tasks that may be assigned; This job description is subject to change at any time.

Peterson's Harley-Davidson® of South Miami
The motorcycle community gets it — there is no greater experience than riding a Harley-Davidson®. Dating back to 1954, our founder Phil Peterson took note of signature handlebars, eye-catching finishes and the handling capabilities of these bikes to develop a small shop in Key West. Fast forward over 65 years, and this family owned and operated team has expanded into South Miami, FL and surrounding areas.
Here at Peterson's Harley-Davidson®, we are motorcycle enthusiasts just like you. With our attention to detail and focus on customer satisfaction, we connect our customers to new and pre-owned bikes, gear, accessories and much more.
The experts at Peterson's Harley-Davidson® welcome you to our inventory of Harley-Davidson® motorcycles. Together, we can find an ideal match to a Harley® that suits your lifestyle and riding applications.