Sales & Marketing Manager

Senior Helpers Parent Account; Evansville (IN); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary and incentives

Professional development and growth

Supportive and caring work environment

Job summary

Senior Helpers of Southern Indiana in Evansville, IN, seeks a dynamic Sales & Marketing Manager to drive growth through effective sales strategies and marketing initiatives that promote our in-home care services within the community. You will lead campaigns across digital and offline channels and represent the brand in local events.

You will develop strong referral partnerships with healthcare providers and community organizations, track performance and ROI, and guide a small team.

Qualifications

• Proven experience in sales and marketing management.
• Strong knowledge of marketing strategies and sales techniques.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Familiarity with the senior care industry is a plus.
• Proficiency with CRM software and marketing tools.

Responsibilities

• Develop and implement sales strategies to achieve company growth objectives.
• Build and maintain strong relationships with referral sources and community partners.
• Develop and manage new referral sources through face to face meetings, networking.
• Contact and engage 8 to 10 referral sources daily to develop relationships and gain referrals.
• Analyze market trends and competitor activities to identify opportunities.
• Arrange presentations of Senior Helpers services at meetings in healthcare and senior-related organizations.
• Attend trade shows, conferences, and community networking events.
• Track and report on sales performance metrics and marketing ROI.

Skills

Sales leadership

Marketing strategy

Communication skills

Interpersonal skills

CRM software

Team player

Tools

CRM software

Marketing tools

Job description

Senior Helpers of Southern Indiana is seeking a dynamic and results-driven Sales & Marketing Manager to join our team in Evansville, IN. This role is vital to driving business growth through effective sales strategies and marketing initiatives that promote our brand and services within the community.

Responsibilities

• Develop and implement sales strategies to achieve company growth objectives.
• Build and maintain strong relationships with referral sources and community partners
• Develop and manager new referral sources through face to face meetings, networking
• Contact and engage 8 to10 referral sources daily to develop relationships and gain referrals
• Analyze market trends and competitor activities to identify opportunities.
• Arrange presentations of Senior Helpers services at meetings in healthcare and senior-related organizations
• Attend trade shows, conferences, and community networking events
• Track and report on sales performance metrics and marketing ROI.

Requirements

• Proven experience in sales and marketing management.
• Strong knowledge of marketing strategies and sales techniques.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Familiarity with the senior care industry is a plus.
• Proficiency with CRM software and marketing tools.

Benefits

• Competitive salary and performance-based incentives.
• Opportunities for professional development and growth.
• Supportive and caring work environment.

About the Company

Senior Helpers of Southern Indiana is dedicated to improving the quality of life for seniors and their families by providing reliable, compassionate in-home care services. We are committed to fostering a supportive and respectful atmosphere for both our clients and employees.