Sales Manager

Insight Global (United States); Richmond (VA); On-site; USD 60,000 - 90,000; Full time

Job summary

Insight Global is seeking a motivated Studio Sales Manager to lead a growing wellness studio in Short Pump, VA. This hands-on leadership role focuses on growing studio revenue, developing a high-performing sales team, driving membership growth and retention, and delivering an exceptional guest experience.

The ideal candidate has experience leading a team in a sales-focused environment, coaching employees, tracking performance, building client relationships, and owning studio results.

Qualifications

• 3+ years of proven sales and team leadership.
• Experience in a membership-based, wellness, fitness, hospitality, retail, or service-focused environment is preferred.
• Strong ability to coach employees, manage KPIs, set goals, and drive accountability.

Responsibilities

• Own and drive monthly revenue goals across memberships, packages, introductory offers, and retail.
• Lead by example through consultative selling, membership presentations, and relationship building.
• Manage lead follow-up, first-time guest conversions, missed-sale outreach, and former-member reactivation.
• Monitor KPIs including sales, conversion rates, retention, appointments, and lead response.
• Identify opportunities to increase membership growth and overall studio revenue.
• Recruit, onboard, train, coach, and support studio associates.
• Establish individual sales goals and hold team members accountable to expectations.
• Provide ongoing coaching, recognition, and performance feedback.
• Develop a team that can consistently deliver results and an excellent guest experience, even when the manager is not on-site.
• Ensure guest notes, follow-up activity, and daily performance reporting are accurate and consistent.
• Oversee daily studio operations, cleanliness, scheduling, and service standards.
• Coordinate staffing coverage and shift planning, particularly during peak periods and promotions.
• Resolve guest concerns professionally and maintain a welcoming studio environment.
• Support local marketing initiatives, referral programs, community partnerships, and studio events.
• Maintain consistent operational and customer service standards across the team.

Skills

Sales leadership

Team leadership

Coaching

Job description

We are seeking a motivated, sales-driven Studio Sales Manager to lead a growing wellness studio in Short Pump. This is a hands‑on leadership role focused on growing studio revenue, developing a strong sales team, driving membership growth and retention, and delivering an exceptional guest experience.

The ideal candidate has experience leading a team in a sales‑focused environment and is comfortable coaching employees, tracking performance, building client relationships, and taking ownership of studio results.

Key Responsibilities

• Own and drive monthly revenue goals across memberships, packages, introductory offers, and retail.
• Lead by example through consultative selling, membership presentations, and relationship building.
• Manage lead follow-up, first‑time guest conversions, missed‑sale outreach, and former‑member reactivation.
• Monitor key performance indicators, including sales, conversion rates, retention, appointments, and lead response.
• Identify opportunities to increase membership growth and overall studio revenue.
• Recruit, onboard, train, coach, and support studio associates.
• Establish individual sales goals and hold team members accountable to expectations.
• Provide ongoing coaching, recognition, and performance feedback.
• Develop a team that can consistently deliver results and an excellent guest experience, even when the manager is not on‑site.
• Ensure guest notes, follow‑up activity, and daily performance reporting are accurate and consistent.
• Studio Operations & Guest Experience
• Oversee daily studio operations, cleanliness, scheduling, and service standards.
• Coordinate staffing coverage and shift planning, particularly during peak periods and promotions.
• Resolve guest concerns professionally and maintain a welcoming studio environment.
• Support local marketing initiatives, referral programs, community partnerships, and studio events.
• Maintain consistent operational and customer service standards across the team.

REQUIRED SKILLS AND EXPERIENCE

• 3+ years of Proven experience in sales and team leadership.
• Experience in a membership-based, wellness, fitness, hospitality, retail, or service-focused environment is preferred.
• Strong ability to coach employees, manage KPIs, set goals, and drive accountability.