Sales-Driven Personal Trainer & Member Success Coach

Anytime-Fitness; Ashland (VA); On-site; USD 42,000 - 62,000; Full time

Job summary

Anytime-Fitness is seeking a dedicated Personal Trainer to help members reach fitness goals through personalized sessions, body scans, and a structured sales approach. You will engage with clients and prospects to grow personal training sales while maintaining a welcoming gym environment.

You will lead group sessions, ensure safe technique, stay current with certifications, and participate in local marketing to boost community presence and member motivation.

Qualifications

• High school diploma or equivalent.
• Bachelor's degree in Kinesiology, Sports Medicine, or related health field preferred, but not required.
• Personal Training Certificate preferred, but not required upon hiring; Certification required post hiring.
• CPR, First Aid and AED certified preferred; Certification is required.
• Sales experience preferred; Self-starter and team player.
• Knowledge of multiple PC software packages such as MSOffice.

Responsibilities

• Follow a structured sales process to drive personal training sales and achieve monthly revenue goals.
• Engage with members and prospects via phone calls and follow-ups to schedule consultations.
• Gain referrals from training clients by building relationships and delivering exceptional service.
• Implement local marketing campaigns with organic social media content to strengthen brand awareness.
• Conduct body scans and fitness consultations to tailor plans and track progress.
• Deliver pre-designed workouts to groups of 1–15 members ensuring safety and engagement.
• Monitor clients during sessions to ensure proper technique and safe use of equipment.
• Perform daily and deep cleaning tasks, maintain equipment, and report maintenance issues.
• Review club performance reports to adjust training strategies and identify trends.
• Attend weekly/monthly meetings and training sessions; lead by example and uphold a professional atmosphere.

Skills

MS Office

Organization

Communication

Multitasking

Leadership

Confidence/Self-starter

Education

High school diploma or equivalent

Bachelor's degree in Kinesiology, Sports Medicine, or related field (preferred)

Personal Training Certificate (preferred; certification post-hiring)

CPR/First Aid/AED certified (preferred; certification required)

Sales experience (preferred)

Tools

MSOffice suite

Job description

Anytime-Fitness is seeking a dedicated Personal Trainer to help members reach fitness goals through personalized sessions, body scans, and a structured sales approach. You will engage with clients and prospects to grow personal training sales while maintaining a welcoming gym environment.

You will lead group sessions, ensure safe technique, stay current with certifications, and participate in local marketing to boost community presence and member motivation.