Sales Director

Thrive Realty Co.; Troy (MI); On-site; USD 120,000 - 180,000; Full time

Job summary

Thrive Realty Co. in Troy, MI is seeking a Sales Director to lead our high-velocity sales and agent-attraction engine.

This is a hands-on leadership role focused on elevating performance, increasing listings, and shaping culture. You will build Thrive’s sales performance strategy, run monthly challenges and coaching labs, mentor agents to top producer status, and track KPIs across appointments, listings, pendings, and closings.

Qualifications

• Several years of direct real estate sales production.
• Experience leading a brokerage team or recruiting agents.
• Proficiency with CRM and KPI tracking.

Responsibilities

• Develop Thrive's sales strategy and performance framework.
• Launch and oversee monthly sales challenges, incentives, and accountability systems.
• Conduct daily huddles, roleplay labs, and lead conversion bootcamps.
• Mentor agents across levels to reach top producer status.
• Track KPIs: appointments, listings, pendings, closings; adjust as needed.
• Design onboarding and ramp-up for new agents with leadership.

Skills

5+ years production

Team leadership

Sales certifications/coaching

CRM proficiency

Lead generation tools

KPI tracking

Tools

CRM software

Lead gen tools

Job description

The Sales Director at Thrive Realty Co. is the engine of our sales and agent attraction operation. This is not a behind-the-scenes role — it’s a boots-on-the-ground, sleeves-rolled-up, relentlessly driven leadership position designed to elevate performance, increase listings, and ignite culture. You will lead from the front with fire, precision, and heart.

Who You Are:

You’re a Producer: You’ve walked the walk in real estate. You’ve closed deals, built momentum, and know exactly how to help others do the same.

You’re a Leader: You've coached or mentored others with conviction, challenge with care, and consistently bring the best out of others.

You’re a Builder: You create sales challenges, develop performance systems, and scale agent success like a science.

You’re Unshakable: Your work ethic is unmatched. You’re in early, on point, and unstoppable.

You’re Magnetic: People are drawn to your energy and respect your knowledge. They want to work with you and stay because of the results the Company environment drives.

You’re a Recruiter at Heart: You attract talent wherever you go and know how to bring in aligned agents who want to win.

What You’ll Do:

Build and lead Thrive’s sales performance strategy with excellence and velocity

Launch and oversee monthly sales challenges, incentives, and performance accountability systems

Run daily huddles, roleplay labs, and lead conversion bootcamps that drive results

Personally mentor agents across experience levels, and elevate them to top producer status

Track KPIs, appointments, listings, pendings, and closings, and course correct when needed

Partner with leadership to design onboarding and ramp-up for new agents

Drive outbound and inbound agent attraction efforts, coffee meetings, follow-ups, events, and personal outreach

Convert warm leads and referrals into Thrive agents who match our values and vision

Attend industry events, trainings, and networking opportunities to build your agent funnel

Serve as the face of sales excellence at Thrive, creating buzz, growth, and a standout culture

What You Bring:

• 5+ years of strong personal production experience
• Experience leading a team or recruiting for a brokerage
• Sales certifications, NLP training, or coaching background (preferred)
• Proficiency in CRM, lead gen systems, and KPI tracking tools
• Natural influence; you know how to cast vision and close talent
• A magnetic presence with substance to back it up

You Win Here If:

• You believe no one is exempt from growth, yourself included
• You can build culture as well as you build pipelines
• You lead from the front and never ask others to do what you wouldn’t
• You make agents better, and they thank you for it
• You know how to recruit winners and turn potential into performance

This role isn’t for the clock puncher; it’s for the competitor, the culture builder, the closer.