Sales Director

Foundry; Boston (MA); On-site; USD 180,000 - 260,000; Full time

Job summary

Foundry is seeking a dynamic commercial leader to build and lead a US seller team focused on supporting brand-to-demand marketing initiatives for major tech companies. This in-office role requires guiding six or more enterprise sellers to maximize multi-million dollar growth across Foundry’s portfolio.

You will coach the team, drive strategic account planning, and collaborate with product, delivery, and customer success to ensure seamless execution and outcomes.

Qualifications

• 8+ years of B2B sales experience, with leadership experience.
• Proven coaching ability to motivate reps to achieve quotas.
• Deep understanding of media and publishing industries.
• Strategic thinker with track record of stakeholder management.
• Exceptional communication and collaboration across functions.
• Proficiency with CRM platforms (Salesforce, HubSpot or similar).
• Bachelor's degree or equivalent.

Responsibilities

• Own FY26 revenue targets and drive growth across the full portfolio.
• Lead, coach, and develop enterprise sellers through field engagement and pipeline reviews.
• Expand wallet share within existing accounts by activating new buying centers.
• Drive forecast accuracy through weekly pipeline management and risk reporting.
• Collaborate with global sales, product, delivery and customer success teams.

Skills

B2B sales leadership

Sales coaching

CRM proficiency

Strategic thinking

Communication

Education

Bachelor's degree

Tools

Salesforce

HubSpot

Job description

Foundry is seeking a dynamic commercial leader to build and lead a team of US sellers focused on supporting brand to demand marketing initiatives for the worlds largest and most innovative technology companies . This high-impact role will manage a team of six or more enterprise sellers focused on maximizing growth across Foundry's highest-value region.

As a strategic sales leader, you will drive multi-million dollar revenue growth by orchestrating complex, integrated sales of Foundry's full portfolio across B2B & B2C audiences —including media solutions, proprietary data and insights, content services, and industry-leading events—across technology companies. Success requires deep expertise in enterprise account management, the ability to navigate complex stakeholder environments, and a proven track record of coaching teams to engage multiple buying centers and decision-makers within large organizations.

This is a pivotal leadership role with the opportunity to shape Foundry's sales strategy as we expand our offering footprint beyond our B2B & B2C communities like CIO.com and PCworld.com with the addition of TechCrunch and Cheddar News.

Key Responsibilities

• Own FY26 revenue targets driving growth across Foundry's full portfolio including paid media, lead generation, face-to-face and virtual events, webcasts, and integrated research, content, and thought leadership programs
• Lead, coach, and develop a team of enterprise sellers through hands-on field engagement, regular pipeline reviews, and strategic account planning to consistently achieve individual and team quotas
• Expand wallet share within existing enterprise accounts by identifying and activating new buying centers, budgets, and stakeholder relationships across marketing, demand generation, and executive leadership functions
• Drive forecast accuracy through rigorous weekly pipeline management with sellers and transparent communication of risks, opportunities, and performance trends to senior sales leadership
• Collaborate cross-functionally with global sales counterparts to maximize enterprise revenue and coordinate closely with product, delivery, and customer success teams to ensure seamless execution and customer outcomes

Required Qualifications

• 8+ years of B2B sales experience, with at least 3 years in sales leadership roles
• Deep understanding of the media and publishing industry, including current trends and challenges
• Strategic thinker with a track record of coaching and motivating sales reps to achieve ambitious goals
• Exceptional communication skills, results-oriented, and effective collaborator across functional teams to achieve shared objectives
• Proficiency with CRM platforms (Salesforce, HubSpot, or similar)
• Bachelor's degree or equivalent
• In office with 30% travel to customer meetings and events