Sales Development Representative

Jobtailor; Nevada (IA); On-site; USD 45,000 - 75,000; Full time

Job summary

Jobtailor is seeking a results-driven SDR/BD role focused on outbound lead generation and qualification within a B2B environment. You will manage CRM data, analyze performance metrics, and collaborate with marketing and product teams to refine campaigns.

A background in SDM/SDR activities in industrial automation or related sectors is preferred, with strong communication and networking skills. The role emphasizes creating effective outreach content, managing trade show communications, and

Qualifications

• Bachelor's degree a plus.
• Experience in SDM or SDR-related sales, marketing, and promotion activities within B2B technology, or ideally industrial automation, or food and beverage sectors.
• Strong understanding of lead generation and qualification processes.
• Analytical mindset with the ability to interpret performance metrics and translate them into actionable strategies.
• Proficiency in CRM campaign management, email marketing software, and analytics platforms.
• Stellar communication, persuasion, and networking skills.
• Demonstrable track record in exceeding outbound sales and performance metrics.
• Results-driven, proactive, and innovative mindset.

Responsibilities

• Inbound & Outbound Lead Generation: Execute compelling outreach campaigns to increase awareness of PFT products through cold and warm outreach using current and effective methods of: Proactive cold-calling campaigns, Targeted email marketing, Social media outreach, promotions, targeted advertising, Content creation and distribution.
• Lead Generation and Qualification: Qualify, and nurture potential leads through the sales funnel for a streamlined transition to our sales teams.
• Market Analysis: Stay abreast of industry trends, customer insights, and competitor tactics, adapting strategies accordingly.
• Inter-Company Collaboration: Work in tandem with PFT sales, marketing, and product teams to execute campaigns and refine outbound strategies based on feedback and insights gathered during outreach activities.
• Trade Show Engagement: Execute trade show-related communications from pre-event outreach to post-event follow-ups.
• CRM Management: Log, manage, and update lead and prospect information within the company's CRM system(s) to ensure seamless communication and follow-up.
• Performance Analytics: Monitor, analyze, and report on essential KPIs, adjusting campaigns as needed to realize sales and revenue targets.
• Sales Collateral Creation: Collaborate with the marketing team to develop compelling outbound sales materials, such as one-pagers, brochures, and pitch decks tailored to the target audience.

Skills

Lead Generation

CRM Management

Email Marketing

Analytics

Outbound Sales

Education

Bachelor's degree

Tools

CRM System

Analytics Platforms

Email Marketing Tools

Job description

• Inbound & Outbound Lead Generation: Execute compelling outreach campaigns to increase awareness of PFT products through cold and warm outreach using current and effective methods of: Proactive cold-calling campaigns, Targeted email marketing, Social media outreach, promotions, targeted advertising, Content creation and distribution.


• Lead Generation and Qualification: Qualify, and nurture potential leads through the sales funnel for a streamlined transition to our sales teams.


• Market Analysis: Stay abreast of industry trends, customer insights, and competitor tactics, adapting strategies accordingly.


• Inter-Company Collaboration: Work in tandem with PFT sales, marketing, and product teams to execute campaigns and refine outbound strategies based on feedback and insights gathered during outreach activities.


• Trade Show Engagement: Execute trade show-related communications from pre-event outreach to post-event follow-ups.


• CRM Management: Log, manage, and update lead and prospect information within the company's CRM system(s) to ensure seamless communication and follow-up.


• Performance Analytics: Monitor, analyze, and report on essential KPIs, adjusting campaigns as needed to realize sales and revenue targets.


• Sales Collateral Creation: Collaborate with the marketing team to develop compelling outbound sales materials, such as one-pagers, brochures, and pitch decks tailored to the target audience.

Requirements

• Bachelor's degree a plus


• Experience in SDM or SDR-related sales, marketing, and promotion activities within B2B technology, or ideally industrial automation, or food and beverage sectors.


• Strong understanding of lead generation and qualification processes.


• Analytical mindset with the ability to interpret performance metrics and translate them into actionable strategies.


• Proficiency in CRM campaign management, email marketing software, and analytics platforms.


• Stellar communication, persuasion, and networking skills.


• Demonstrable track record in exceeding outbound sales and performance metrics.


• Results-driven, proactive, and innovative mindset.

Core Competencies

Demonstrates expertise in lead generation and qualification processes, utilizing CRM management and performance analytics to drive sales success. Proficient in executing outreach campaigns and collaborating with cross-functional teams to enhance marketing strategies.

Highest-signal resume keywords

• Lead Generation


• CRM Management


• Email Marketing Software


• Performance Analytics


• Outbound Sales

Hard Skills

• Lead Qualification


• Market Analysis


• Sales Collateral Creation


• Campaign Management


• Content Creation

Soft Skills

• Stellar Communication


• Persuasion Skills


• Networking Skills


• Results-Driven Mindset


• Proactive Approach

Industry Keywords

• B2B Technology


• Industrial Automation


• Food and Beverage


• Outbound Campaigns


• Trade Show Engagement

Tools & Technologies

• CRM System


• Analytics Platforms


• Email Marketing Tools