Sales Development Manager: Lead & Coach SDR Team

MaC VC; United States; Remote; USD 80,000 - 120,000; Full time

Benefits offered by this job

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Benefits

Job summary

Newsela is seeking a Manager of Sales Development to lead and coach a team of SDRs, driving lead generation across K–12 districts and schools. You will partner with Directors and Account Executives to align on strategy, territory priorities, and measurable outcomes.

You will build scalable processes, enablement, and AI-driven practices to improve productivity and the prospect experience, while leveraging Salesforce, Gong, and Salesloft to manage performance and reporting.

Qualifications

• 2-3+ years of sales experience or 1+ year in SDR management and coaching.
• Proven track record of coaching others and hitting goals.
• Proficient in Salesforce and other sales tools; remote team support.
• Experience coaching with Gong, Salesloft & Slack.

Responsibilities

• Lead, coach, and develop a team of SDRs.
• Design and implement lead generation strategies for District and School Administrators.
• Own SDR team performance: meetings, pipeline, conversion, territory coverage.
• Collaborate with sales leaders and Account Executives on account strategy and goals.
• Develop scalable processes, cadences, and enablement to improve SDR productivity.

Skills

Sales experience

SDR management

Coaching

Team leadership

Cross-functional collaboration

Tools

Salesforce

Gong

Salesloft

Slack

Job description

Newsela is seeking a Manager of Sales Development to lead and coach a team of SDRs, driving lead generation across K–12 districts and schools. You will partner with Directors and Account Executives to align on strategy, territory priorities, and measurable outcomes.

You will build scalable processes, enablement, and AI-driven practices to improve productivity and the prospect experience, while leveraging Salesforce, Gong, and Salesloft to manage performance and reporting.