SaaS Digital Marketing Manager: Demand Gen & Growth

Slide; United States; Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health, dental, vision coverage

Generous paid time off & holidays

401(k) retirement plan

Professional development opportunities

Dynamic, creative work environment

Job summary

Slide is seeking a Digital Marketing Manager to own and optimize our digital engine, driving top-of-funnel demand and demo bookings across email, social, web, and paid channels. You’ll shape our digital vision, collaborate with Events, Product, RevOps, Sales, and agencies, and thrive in a fast-paced environment where you act as an owner.

The ideal candidate is data-driven, comfortable switching between strategy and execution, and has hands-on experience in SaaS/B2B marketing, with a track record

Qualifications

• 5+ years of professional digital marketing experience (SaaS, Channel, or MSP experience preferred).
• Proven track record in B2B environments.
• Hands-on experience with HubSpot Marketing Hub strongly preferred.
• Proven track record of independently building and launching multi-channel campaigns from start to finish.
• Experience using data, funnel metrics, and database hygiene to drive business insights.
• Experience updating website landing pages and conversion paths using a CMS. SEO and AEO experience is a plus.
• Strong copywriting skills with the ability to write clear, direct marketing content.
• Uses modern AI tools daily as a force multiplier, with a clear sense of where they add leverage and where they do not.
• Self-motivated with a high bias for action and comfort building in a fast-paced environment.
• Experience in the cybersecurity space is a plus.

Responsibilities

• Lifecycle & CRM Journeys: Own the prospect journeys that move leads from first touch to booked demo.
• Campaign Execution: Run multi-channel campaigns across email, landing pages, and social for product launches, events, and competitive pushes.
• Marketing Operations & Reporting: Keep the database clean, manage workflows and build the reports leadership uses to track lead source, funnel performance, and cost-per-demo.
• Campaign Landing Pages: Build and launch campaign pages, and optimize conversion paths alongside our development partners.
• Website Management: Own ongoing site updates in the CMS, from case studies and success stories to on-page SEO and metadata, bring in our development partners for the work that genuinely needs them.
• Event & Webinar Promotion: Own promotion, registration, and follow-up for event pushes.
• Social Publishing: Manage the organic LinkedIn calendar and amplify what performs.

Skills

Years of experience

B2B marketing

Campaign strategy

Copywriting

AI tooling

Fast-paced environment

Cybersecurity context

Self-motivation

Data-driven decision making

Tools

HubSpot Marketing Hub

Job description

Slide is seeking a Digital Marketing Manager to own and optimize our digital engine, driving top-of-funnel demand and demo bookings across email, social, web, and paid channels. You’ll shape our digital vision, collaborate with Events, Product, RevOps, Sales, and agencies, and thrive in a fast-paced environment where you act as an owner.

The ideal candidate is data-driven, comfortable switching between strategy and execution, and has hands-on experience in SaaS/B2B marketing, with a track record