RTD Brand Marketing Manager – Spirits & Growth

GALLO; Chicago (IL); Hybrid; USD 125,000 - 187,000; Full time

Benefits offered by this job

Medical coverage

401k plans

Profit sharing

Wine shop access

Job summary

GALLO is seeking a Brand Marketing Manager to drive RTD brand strategy and execution across a hybrid/remote US role. You will shape marketing plans, partner with sales, distributors, agencies, and cross-functional teams to deliver integrated campaigns from concept to measurement.

The role requires strong analytical and financial acumen, travel up to 50% and the ability to manage budgets while balancing short-term results with long-term brand health.

Qualifications

• Master's degree plus 3 years of marketing experience related to RTD/beer or equivalent with increasing responsibility.
• Bachelor's degree plus 5+ years in marketing, media or communications.
• Experience in RTD or Beer industry and brand management.

Responsibilities

• Lead and shape RTD brand marketing strategies to strengthen equity and drive growth.
• Collaborate with cross-functional teams and external agencies to deliver integrated plans (creative, media, PR, experiential).
• Analyze consumer, category, and performance data to inform recommendations and budget decisions.

Education

Master's degree

Bachelor's degree

Job description

GALLO is seeking a Brand Marketing Manager to drive RTD brand strategy and execution across a hybrid/remote US role. You will shape marketing plans, partner with sales, distributors, agencies, and cross-functional teams to deliver integrated campaigns from concept to measurement.

The role requires strong analytical and financial acumen, travel up to 50% and the ability to manage budgets while balancing short-term results with long-term brand health.