RTD Brand Manager — Hybrid/Remote Lead

GALLO; Chicago (IL); Hybrid; USD 137,000 - 206,000; Full time

Benefits offered by this job

Competitive compensation

Perks

Culture that supports well-being

Medical and dental coverage

401k plans

Profit sharing

Pet insurance

Company holidays

Wine shop access

More!

Job summary

GALLO is seeking a strategic, commercially-minded marketing leader to shape and grow its Ready-to-Drink brand portfolio. You will unite consumer insights, creativity, and financial discipline to deliver strong business results and build brand equity.

In this role, you will own the annual business review, drive cross-functional initiatives, and manage budgets across media, activations, and partnerships while mentoring a team and agency partners to deliver measurable impact.

Qualifications

• Master's degree plus 5 years of marketing, media or communications experience reflecting increasing levels of responsibility.
• Experience in the RTD or Beer industry.
• Brand management experience.
• Travel up to 50% of the time to designated business locations.
• Knowledge of the on-premise channel.
• Experience managing multiple external agencies across disciplines.

Responsibilities

• Shape brand strategy and lead cross-functional teams to drive growth.
• Own the annual business review and shape strategic brand plans with insights.
• Lead campaigns, media strategies, partnerships, experiential activations, and programs across channels.
• Manage P&L, A&P and GTM investments; establish KPIs and ROI.
• Collaborate with sales, distributors and agencies to implement the brand strategy.

Skills

Brand strategy

Cross-functional leadership

Analytics & finance

Communication skills

Influence & leadership

Education

Master's degree

Bachelor's degree

Job description

GALLO is seeking a strategic, commercially-minded marketing leader to shape and grow its Ready-to-Drink brand portfolio. You will unite consumer insights, creativity, and financial discipline to deliver strong business results and build brand equity.

In this role, you will own the annual business review, drive cross-functional initiatives, and manage budgets across media, activations, and partnerships while mentoring a team and agency partners to deliver measurable impact.