Row Crop Portfolio Marketing Lead (Remote)

Rovensa

United States

Remote

USD 120,000 - 180,000

Full time

6 days ago
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Job summary

Rovensa Next is seeking a Portfolio Marketing Manager for Row Crops to lead marketing strategy, product positioning, and commercial execution for corn, soybeans, wheat, and cotton across North America. You will translate technical data into compelling customer value propositions and drive go-to-market plans that boost product adoption and market share.

You will also lead initiatives tied to a new distribution partnership portfolio launching September 1, 2026, developing programs, tools, and

Qualifications

  • Bachelor’s degree in Agronomy, Agricultural Business, Marketing, Crop Science, or a related field is required.
  • Minimum of 7 years in product marketing, portfolio marketing, brand management, or commercial marketing within agriculture.
  • Experience marketing agricultural inputs like seeds, biologicals, inoculants, crop nutrition, fertility, or crop protection.

Responsibilities

  • Translate field trial data and technical product information into differentiated marketing claims and messaging.
  • Develop portfolio value propositions, positioning statements, and proof libraries for row crops.
  • Ensure consistent product messaging across sales tools, campaigns and materials.

Skills

Product marketing
Portfolio marketing
Brand management
Go-to-market
Commercial marketing

Education

Bachelor's degree in Agronomy or related
MBA or advanced degree

Tools

Microsoft Office
Marketing tech platforms

Job description

Rovensa Next is seeking a Portfolio Marketing Manager for Row Crops to lead marketing strategy, product positioning, and commercial execution for corn, soybeans, wheat, and cotton across North America. You will translate technical data into compelling customer value propositions and drive go-to-market plans that boost product adoption and market share.

You will also lead initiatives tied to a new distribution partnership portfolio launching September 1, 2026, developing programs, tools, and

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