RGM Strategy Manager — Growth, Pricing & Trade Insights

The Campbell's Company; Camden (NJ); On-site; USD 111,000 - 152,000; Full time

Benefits offered by this job

Medical insurance

401(k) with company match

Paid time off

Job summary

Campbell’s is seeking a Manager, Revenue Growth Management (RGM) Strategy – Category to turn RGM strategy into action across brands and sub-categories. You will align pricing, promotion, mix, and price-pack architecture with annual planning, innovation initiatives, and in-market execution.

You will partner with Brand, Customer Strategy, Sales, and Finance to drive profitable growth, lead evaluation, and optimize performance with KPI reporting and post-launch analyses.

Qualifications

• Bachelor’s degree required.
• 5+ years of CPG commercial experience in pricing, promotion, category management, customer strategy, finance, analytics, or related disciplines.
• Experience developing and executing Revenue Growth Management recommendations for brands, categories, or sub-categories.
• Strong analytical, strategic, and financial acumen with the ability to synthesize complex information into actionable business recommendations.
• Proven ability to influence cross-functional stakeholders and deliver results in a highly matrixed organization.
• Experience balancing strategic thinking with hands-on execution and business performance management.
• Strong problem-solving skills with a results-oriented mindset.

Responsibilities

• Support the development and execution of Revenue Growth Management strategies for assigned brands, platforms, and sub-category segments, ensuring alignment with broader category objectives.
• Lead analytics and develop pricing and price pack architecture recommendations using consumer willingness-to-pay insights, price elasticity analysis, competitive intelligence, and margin objectives.
• Partner with Customer Strategy and Sales teams to design promotional strategies, event recommendations, and trade investment guidance.
• Support innovation and renovation initiatives by developing pricing recommendations, building financial scenarios, and conducting post-launch assessments.
• Translate complex analytics and financial insights into clear, actionable recommendations for Brand, Category, Customer Strategy, and Sales teams.
• Monitor and evaluate business performance through KPI reporting, post-event analyses, and pricing and trade effectiveness assessments.
• Identify business risks and growth opportunities, providing recommendations to improve ROI and marketplace performance.
• Contribute to Category RGM Councils and business reviews through the preparation of diagnostics, insights, and strategic recommendations.
• Ensure pricing, promotion, mix, and trade levers work cohesively across assigned brands and categories to support enterprise growth objectives.
• Balance multiple priorities across planning cycles, innovation timelines, and in-market performance initiatives while maintaining executional excellence.

Skills

Pricing strategy

Promotion strategy

Category management

Customer strategy

Finance analytics

Cross-functional collaboration

Education

Bachelor’s degree

Tools

Syndicated data

Elasticity modeling

Trade analytics

Job description

Campbell’s is seeking a Manager, Revenue Growth Management (RGM) Strategy – Category to turn RGM strategy into action across brands and sub-categories. You will align pricing, promotion, mix, and price-pack architecture with annual planning, innovation initiatives, and in-market execution.

You will partner with Brand, Customer Strategy, Sales, and Finance to drive profitable growth, lead evaluation, and optimize performance with KPI reporting and post-launch analyses.