Retention Marketing Strategist, CRM & Lifecycle

DoorDash; San Francisco (CA); On-site; USD 83,000 - 122,000; Full time

Benefits offered by this job

401(k) with employer matching

Paid parental leave

Wellness benefits

Medical, dental, and vision benefits

Paid time off

Job summary

DoorDash is seeking a strategic retention marketer to join the Core Marketplace team. You will own end-to-end CRM programs, from strategy through QA, launch, and reporting, aimed at growing core business and retaining customers.

The role requires a data-driven mindset, cross-functional collaboration, and strong communication skills. You will work with strategy, operations, brand, product marketing, and analytics to optimize lifecycle campaigns across email, push, and in-app channels, delivering

Qualifications

• 4+ years experience in CRM or email marketing.
• Deep familiarity with CRM technology including ESPs/marketing automation platforms.
• Analytical mindset with strong attention to detail.
• Strong writer and communicator.
• Basic knowledge of SQL, HTML and data visualization tools.
• Knowledge of email best practices including targeting and segmentation.
• Extremely organized, dependable, self-motivated and able to multi-task.
• Bachelor’s degree or equivalent experience.

Responsibilities

• Create CRM campaign strategy across the customer lifecycle for automations and ad hoc communications.
• Build, QA, launch, and optimize retention marketing campaigns across email, push, in-app messaging, and other channels.
• Develop campaign briefs with channel mix, audience targeting, and touchpoints.
• Collaborate with Creative Studio, Promo Strategy, Product, Analytics, and Strategy teams.
• Manage CRM reporting dashboards, monitor trends, and make data-driven recommendations.
• Stay current on email marketing best practices and share insights with the team.

Skills

CRM experience

Email marketing

ESP knowledge

Analytical mindset

Technical writing

SQL basics

HTML basics

Data visualization tools

Campaign optimization

Multi-channel marketing

Education

Bachelor’s degree or equivalent experience

Tools

Marketing automation platforms

Email ESPs

Tableau/Power BI

Job description

DoorDash is seeking a strategic retention marketer to join the Core Marketplace team. You will own end-to-end CRM programs, from strategy through QA, launch, and reporting, aimed at growing core business and retaining customers.

The role requires a data-driven mindset, cross-functional collaboration, and strong communication skills. You will work with strategy, operations, brand, product marketing, and analytics to optimize lifecycle campaigns across email, push, and in-app channels, delivering