Senior CRM & Lifecycle Marketing Strategist

DoorDash

Austin (TX)

On-site

USD 83,000 - 122,000

Full time

7 days ago
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Benefits offered by this job

401(k) match
Paid parental leave
Wellness benefits

Job summary

DoorDash is seeking a strategic, data-driven retention marketer to join the Core Marketplace retention team. You will own end-to-end campaign execution—from channel strategy to QA, launch, optimization, and reporting—to drive engagement and revenue for our core business.

You will collaborate across Strategy, Brand, Product Marketing, Analytics, and Operations to craft scalable CRM programs and influence lifecycle decisions.

Qualifications

  • 4+ years experience in CRM or email marketing.
  • Deep familiarity with CRM technology including ESPs/marketing automation platforms.
  • Analytical mindset with strong attention to detail.
  • Strong writer and communicator.
  • Basic knowledge of SQL, HTML and data visualization platforms (e.g. Tableau, Periscope).
  • Knowledge of email industry best practices including contact strategies, targeting and segmentation, A/B testing, and analytics.

Responsibilities

  • Create CRM campaign strategy across the customer lifecycle for automations and ad hoc communications.
  • Build, QA, launch, and optimize retention marketing campaigns across email, push notifications, in-app messaging, and other channels using first party platforms.
  • Work closely with Integrated Marketing to develop campaign strategy briefs based on business needs and audience behavior.
  • Establish strong working relationships with cross functional stakeholders across Creative Studio, Promo Strategy, Product, Analytics, and Strategy teams.
  • Manage CRM reporting dashboards, monitor trends, and make recommendations based on results.
  • Stay current on marketing best practices in email, push and SMS and share learnings with the broader team.

Skills

CRM marketing
Email campaigns
SQL basics
Analytical thinking
Strong writer

Education

Bachelor's degree or equivalent

Tools

Tableau
Periscope

Job description

DoorDash is seeking a strategic, data-driven retention marketer to join the Core Marketplace retention team. You will own end-to-end campaign execution—from channel strategy to QA, launch, optimization, and reporting—to drive engagement and revenue for our core business.

You will collaborate across Strategy, Brand, Product Marketing, Analytics, and Operations to craft scalable CRM programs and influence lifecycle decisions.

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