Retail Search Manager: Campaigns, Strategy & Optimization

Publicis Groupe; New York, Rogers (NY, AR); Híbrido; USD 75.000 - 120.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Paid Family Care 12+ weeks

Adoption, Surrogacy & Fertility aid

Pet adoption support

Employee Assistance & Wellness rebates

Tuition Assistance

Flexible Time Off and holidays

Matching Gifts

Flexible working arrangements

Work Your World program (Publicis)

Employee Resource Groups

Descripción de la vacante

Publicis Groupe is seeking a Retail Search Manager to lead and optimize retail search campaigns for NY/Bentonville clients, driving hands-on setup and data-driven optimization. You will shape keyword strategy, manage budgets, and collaborate with cross-functional teams to meet client objectives.

The ideal candidate has 5+ years in retail search, excels in Excel/Google Suite, and brings hands-on buying experience across major retailers including Amazon.

Formación

• 5+ years of experience in retail search space.
• Confident presenter and clear communicator (verbal/written).
• Hands-on keyboard media buying with in-platform strategies.
• Experience with Amazon and other retailers (Walmart, Criteo, etc.).
• Strong Excel and Google Suite skills; detail-oriented and multitasker.

Responsabilidades

• Build and execute best-in-class retail media campaigns across search.
• Own setup, management, optimization and reporting of retail search.
• Develop keyword, ad group, audience and targeting strategy.
• Lead daily/weekly optimizations across platforms and clients.
• Create presentations with campaign plans for teams and clients.
• Support retail strategy, media mix, and budget allocations.
• Set performance expectations and communicate with teams.
• Mentor team workflow and conduct internal reviews.
• Report on campaign performance with data-driven insights.

Conocimientos

Retail search leadership

Public speaking

Hands-on media buying

Excel

Google Suite

In-platform bidding

Amazon/retail media

Attention to detail

Cross-functional collaboration

Strategic thinking

Herramientas

Excel Pivot Tables

VLOOKUP

Google Sheets

Docs/Slides

Descripción del empleo

Publicis Groupe is seeking a Retail Search Manager to lead and optimize retail search campaigns for NY/Bentonville clients, driving hands-on setup and data-driven optimization. You will shape keyword strategy, manage budgets, and collaborate with cross-functional teams to meet client objectives.

The ideal candidate has 5+ years in retail search, excels in Excel/Google Suite, and brings hands-on buying experience across major retailers including Amazon.