Retail Media Search Manager: Optimize Amazon & Walmart

Mindshare; Chicago (IL); Hybrid; USD 60,000 - 140,000; Full time

Benefits offered by this job

Hybrid work model

Competitive benefits

Four days in-office per week

Job summary

WPP Media in the United States is seeking a Manager, Retail Media Search to lead and optimize sponsored search campaigns across major retail platforms. You will shape keyword strategy, bidding, and product targeting while driving measurable sales growth and efficiency.

You will collaborate with the Director, Commerce Search and cross-functional teams to scale activation, mentor teammates, and advance the team’s capabilities in a rapidly evolving retail media landscape.

Qualifications

• 4+ years of experience in retail media advertising with hands-on sponsorship management.
• Experience using Amazon Ads or Walmart Connect for campaign execution.
• Strong knowledge of keyword research, bidding strategies, budget allocation, and product targeting.
• Ability to translate data into actionable recommendations and client insights.
• Experience using Pacvue, Skai, Epsilon or similar tools.

Responsibilities

• Lead day-to-day retail search strategy, activation, and optimization across networks.
• Develop and implement keyword strategies, bidding methods, budget allocation, and product targeting.
• Manage campaign structures across Sponsored Products, Sponsored Brands, and Display where applicable.
• Identify opportunities to improve discoverability, conversions, and ROAS while reducing waste.
• Own campaign execution, pacing, QA, and performance troubleshooting.
• Mentor team members and establish best practices across the retail search practice.

Skills

Retail media advertising

Sponsored search management

Keyword research

Bid optimization

Analytics & reporting

Campaign management

Cross-functional collaboration

Education

Bachelor's degree in Marketing, Business, Analytics, Advertising

Tools

Pacvue

Skai

Epsilon

Job description

WPP Media in the United States is seeking a Manager, Retail Media Search to lead and optimize sponsored search campaigns across major retail platforms. You will shape keyword strategy, bidding, and product targeting while driving measurable sales growth and efficiency.

You will collaborate with the Director, Commerce Search and cross-functional teams to scale activation, mentor teammates, and advance the team’s capabilities in a rapidly evolving retail media landscape.