Retail Media Strategy & Growth Manager

Dentsu International Americas; New York (NY); On-site; USD 90,000 - 150,000; Full time

Job summary

Dentsu International Americas seeks a dynamic Retail Media Manager to drive growth for a large retail media network. You will translate business objectives into media strategies, manage key advertiser relationships, and collaborate with platforms and internal teams to optimize campaigns and deliver measurable performance.

The role combines strategic leadership with hands-on activation, requiring strong communication, analytics, and a passion for retail media and digital advertising.

Qualifications

• Bachelor’s degree in a related field is preferred.
• 4–6+ years in retail media, commerce media, or digital advertising.
• Experience with retail media networks, retailers, agencies, or CPG advertisers preferred.

Responsibilities

• Serve as a strategic partner for advertiser relationships and growth opportunities.
• Develop and oversee retail media strategies aligned with objectives and KPIs.
• Translate objectives into actionable media plans across channels and platforms.
• Analyze performance and provide insights, narratives, and optimization recommendations.
• Collaborate with cross‑functional teams to deliver campaigns on time and budget.

Skills

Retail media

Campaign activation

Partner relationships

Performance marketing

Education

Bachelor's degree

Job description

Dentsu International Americas seeks a dynamic Retail Media Manager to drive growth for a large retail media network. You will translate business objectives into media strategies, manage key advertiser relationships, and collaborate with platforms and internal teams to optimize campaigns and deliver measurable performance.

The role combines strategic leadership with hands-on activation, requiring strong communication, analytics, and a passion for retail media and digital advertising.