Resident Engagement & Social Media Coordinator

McKinney Properties, Inc.; Morgantown (WV); In loco; USD 17.000 - 22.000; Part-time

Descrizione del lavoro

McKinney Properties, Inc. in Morgantown, WV is seeking a Community Marketing Assistant (CMA) who is a positive, enthusiastic student. You will help create engaging content for residents and prospects, manage social media, and promote the community to highlight its amenities and events.

This role offers hands-on experience in social media marketing, photography, video editing, Canva/CapCut/Adobe tools, and collaboration with the property team to support leasing and resident engagement.

Competenze

• Familiarity with Instagram, TikTok, Facebook and current social media trends.
• Strong written and verbal communication skills.
• Basic photography, video editing and graphic design abilities.
• Experience with Canva, CapCut, Adobe Creative Suite or similar platforms is preferred.
• Creative, organized, dependable and able to meet deadlines.
• Comfortable appearing on camera and interacting with residents and prospective renters.
• Able to work independently while collaborating with the property team.
• Knowledge of student life and the local campus community is preferred.
• Prior social media, marketing, customer service, or property management experience is helpful but not required.

Mansioni

• Greet and assist prospective residents by providing information on apartments, amenities, pricing, availability, and community offerings.
• Create engaging photos, video, and written content for social media and other approved marketing platforms.
• Highlight the community, resident events, campus life, amenities, local attractions, and leasing opportunities through creative marketing.
• Assist with social media management, including posting, monitoring trends, responding to inquiries, and maintaining a content schedule.
• Support lead generation and follow-up efforts in accordance with company standards.
• Assist with marketing materials, including flyers, signage, digital graphics, email campaigns, and promotional content.
• Attend resident and community events to support engagement efforts and capture content for marketing purposes.
• Assist with housing fairs, promotional events, contests, giveaways, and other leasing and resident-engagement initiatives.
• Maintain knowledge of the community, including floorplans, pricing, availability, amenities, and leasing information.
• Monitor local market trends and competitor activity and provide creative marketing suggestions to the Property Manager.
• Represent the community professionally in accordance with branding, Fair Housing laws, privacy requirements, and company policies.
• Perform other marketing, leasing, and administrative duties as assigned.

Conoscenze

Social media management

Communication (written & verbal)

Photography

Video editing

Graphic design

Strumenti

Canva

CapCut

Adobe Creative Suite

Descrizione del lavoro

McKinney Properties, Inc. in Morgantown, WV is seeking a Community Marketing Assistant (CMA) who is a positive, enthusiastic student. You will help create engaging content for residents and prospects, manage social media, and promote the community to highlight its amenities and events.

This role offers hands-on experience in social media marketing, photography, video editing, Canva/CapCut/Adobe tools, and collaboration with the property team to support leasing and resident engagement.