Remote Tech Brand & Content Leader

Bazeta; United States; Remote; USD 180,000 - 280,000; Full time

Job summary

Airbnb is seeking a Senior Manager, Technical Brand and Content to own the engineering editorial engine for the Airbnb Tech Blog, coach engineers, and publish high-quality technical posts. You will identify cross-team narratives, build engineer-public presence, and oversee content distribution across canonical domains and social channels.

You will collaborate with our CTO to shape public technical presence, align with hiring outcomes, and manage budgets for events and external partnerships.

Qualifications

• Substantial experience in technical content, developer relations, engineering communications or technical editorial, including time spent working directly with engineers.
• Technical fluency with ability to discuss systems designs and read design docs.
• Strong editorial judgment and hands-on craft to sharpen engineers' voices without flattening their style.
• Ability to influence without direct authority and drive cross-functional collaboration.
• Experience owning events, budgets and vendor management; strong program discipline.
• Ability to connect brand work to funnel outcomes and discuss attribution realistically.
• Judgment on risk, able to navigate legal and security reviews.

Responsibilities

• Own the editorial engine for Airbnb Tech Blog: topic sourcing, coaching engineers, editing to a high bar, and publishing through approvals.
• Identify cross-team narratives by connecting work from multiple teams into cohesive stories.
• Develop engineers'' public presence through bylines, talks, and speaker coaching; coordinate with the CTO.
• Own distribution: establish canonical Airbnb home domain, define social channels and media surfaces, including video.
• Lead external presence: set conference strategy, sponsorships, and open source collaborations; manage budgets and vendors.
• Steward open source presence to ensure Airbnb''s public claims are accurate and maintained.
• Partner with Talent Acquisition to connect editorial work to hiring outcomes and senior ML/infra pipelines.

Skills

Technical content

DevRel

Engineering communications

Editorial craft

Influence without authority

Program discipline

Measurement literacy

Risk judgment

Open source experience

Public presence

AI/ML topics familiarity

Video content experience

Job description

Airbnb is seeking a Senior Manager, Technical Brand and Content to own the engineering editorial engine for the Airbnb Tech Blog, coach engineers, and publish high-quality technical posts. You will identify cross-team narratives, build engineer-public presence, and oversee content distribution across canonical domains and social channels.

You will collaborate with our CTO to shape public technical presence, align with hiring outcomes, and manage budgets for events and external partnerships.