Remote Senior Product Marketing Manager, Enterprise

Mcgraw Hill; Columbus (OH); Remote; USD 95.000 - 105.000; Vollzeit

Zusammenfassung

McGraw Hill is seeking a Senior Product Marketing Manager, Enterprise, to lead go-to-market strategy and messaging for our Higher Education Enterprise solutions and services. You will drive demand, adoption, and revenue growth while partnering with educators, administrators, and internal teams.

This remote role requires up to 25% travel within the United States and reports to the Director of Enterprise Marketing.

Qualifikationen

• Bachelor's degree required.
• 4+ years of client-facing marketing or sales experience, preferably in education or technology.
• EdTech SaaS experience is a plus.
• Strong understanding of Salesforce and integration strategies.
• Ability to develop go-to-market strategies and messaging.

Aufgaben

• Provide strategic product marketing direction across the Enterprise business.
• Lead go-to-market strategy and launches for new Enterprise solutions and capabilities.
• Develop brand-consistent positioning and messaging aligned with sales journey.
• Gather customer, prospect, and sales insights to inform strategy.
• Partner with Sales and Customer Success to improve adoption and retention.
• Create content to support campaigns and enablement.
• Deliver executive-level presentations and lead strategic workshops.
• Develop competitive intelligence and battlecards.
• Monitor market trends and inform planning and development.

Kenntnisse

Analytical thinking

Critical thinking

Communication skills

Data-driven decisions

Project management

Ausbildung

Bachelor's degree

Tools

Salesforce

Asana

Qualtrics

Teams

Microsoft Office

Jobbeschreibung

McGraw Hill is seeking a Senior Product Marketing Manager, Enterprise, to lead go-to-market strategy and messaging for our Higher Education Enterprise solutions and services. You will drive demand, adoption, and revenue growth while partnering with educators, administrators, and internal teams.

This remote role requires up to 25% travel within the United States and reports to the Director of Enterprise Marketing.