Remote Senior Paid Media Lead — Meta & Copy Strategy

Clients Blackbox, Inc.; Corpus Christi (TX); On-site; USD 100,000 - 140,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across media buying, strategy, messaging, and client communications.

This senior hands-on role requires leading campaigns beyond Ads Manager, managing a portfolio end-to-end, and driving qualified appointments. You will craft testing strategies, diagnose performance gaps, and collaborate with editors and teams to optimize funnels while reporting to the Associate Director of Operations.

Qualifications

• 5+ years of hands-on paid media experience with substantial Meta advertising responsibility.
• Proven ability to manage campaigns toward defined performance targets while supporting client retention.
• Strong direct-response copywriting skills, including ad copy and scripts.
• Experience developing and testing creative concepts, hooks, angles, and messaging.
• Experience with conversion tracking, pixels, and basic marketing automation.

Responsibilities

• Own a portfolio of client accounts end to end and serve as the primary strategic point of contact.
• Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps.
• Prepare and send bi-weekly performance reports and translate data into actionable insights.
• Write direct-response ad copy and video scripts for financial services audiences.
• Set up tracking, pixels, and lead-routing workflows; optimize funnel performance.

Skills

5+ years paid media

Meta advertising

Client management

Direct-response copywriting

Testing & optimization

Tools

Calendly

Zapier

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across media buying, strategy, messaging, and client communications.

This senior hands-on role requires leading campaigns beyond Ads Manager, managing a portfolio end-to-end, and driving qualified appointments. You will craft testing strategies, diagnose performance gaps, and collaborate with editors and teams to optimize funnels while reporting to the Associate Director of Operations.