Senior Paid Media Lead - Meta Ads & Strategy (Remote)

Clients Blackbox, Inc.; Denton (TX); Remote; USD 115,000 - 170,000; Full time

Benefits offered by this job

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, strategy, copywriting, and testing.

You will manage a portfolio, drive lead generation and appointment booking, and lead client discussions with a focus on retention and referrals. The role requires hands-on expertise in paid media, copywriting for direct response, and the ability to operate beyond Ads Manager.

Qualifications

• 5+ years of hands-on paid media experience with substantial Meta advertising responsibility.
• Experience managing multiple client accounts and leading client strategy conversations.
• Proven ability to meet performance targets while supporting retention.
• Strong direct-response copywriting skills for ads and scripts.
• Experience with testing creative concepts, messaging, and funnels.
• Experience with conversion tracking and basic marketing automation.
• Excellent communication, organization, analytical and problem-solving skills.

Responsibilities

• Own a portfolio of client accounts and lead client conversations.
• Write direct-response copy and video sales letter scripts.
• Develop testing strategies across audiences, offers, messaging, creatives, and vars.
• Manage Meta campaigns focused on lead generation and appointments.
• Set up tracking, pixels, and lead-routing workflows; diagnose funnel issues.

Skills

Paid media

Meta advertising

Campaign management

Copywriting

Client communication

Data analysis

Tools

Meta Ads Manager

Calendly

Zapier

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, strategy, copywriting, and testing.

You will manage a portfolio, drive lead generation and appointment booking, and lead client discussions with a focus on retention and referrals. The role requires hands-on expertise in paid media, copywriting for direct response, and the ability to operate beyond Ads Manager.