Remote Senior Marketing Data Analyst: Insights & Dashboards

Quadpay, a Zip Company; United States; Remote; USD 92,000 - 125,000; Full time

Benefits offered by this job

Flexible working culture

Incentive programs

Unlimited PTO

Parental leave

401k match

Wellness stipend

Office in Union Square

Comprehensive health insurance

Job summary

Zip is hiring a Senior Marketing Data Analyst to centralize marketing measurement, turn complex data into performance insights, and shape decision making. You will own analytics across channels, build dashboards, and lead analyses that uncover drivers and action opportunities.

You’ll partner with growth, lifecycle, and marketing science to strengthen data-driven decision making across the organization. You’ll develop executive summaries and scalable reporting, applying attribution,

Qualifications

• 5+ years of experience in data analytics or BI in complex environments.
• Deep SQL expertise and ability to design efficient analytical solutions across large datasets.
• Advanced experience with dbt and data modeling to build scalable analytics foundations.
• Advanced experience with Tableau or similar BI platforms and scalable reporting.
• Experience with Amplitude and applying behavioral data to product and business decisions.
• Proven track record leading complex analytical initiatives from problem definition to impact.
• Ability to influence senior leaders with clear, evidence-based recommendations.
• Strong business acumen connecting analytics to revenue growth and retention.
• Experience establishing analytical standards and reusable frameworks across teams.
• Experience applying AI-enabled tools to analytics workflows and automation.
• Mentoring other analysts to elevate analytical rigor.

Responsibilities

• Own marketing analytics across channels, campaigns, cohort analysis, and funnel reporting; translate findings into actionable recommendations.
• Build and maintain dashboards delivering accessible, actionable views of performance and drivers.
• Lead ad hoc analyses to identify drivers behind performance and opportunities for action.
• Develop clear reporting and executive summaries communicating trends, implications, and next steps.
• Partner with marketing and marketing science teams to define what matters and how to measure it.
• Apply attribution, incrementality, media mix, and funnel analysis to evaluate marketing effectiveness.
• Monitor data quality, investigate anomalies, and collaborate to improve data reliability.
• Build AI-enabled analytical agents, workflows, and models to improve efficiency and scalability.
• Test assumptions, explore alternative explanations, and adapt methods as new information arrives.
• Present complex findings to VP and executives with concise narratives linking insights to strategy.

Skills

Marketing analytics

SQL

Dashboards

Data storytelling

Experimentation

Tools

dbt

Tableau

Amplitude

Job description

Zip is hiring a Senior Marketing Data Analyst to centralize marketing measurement, turn complex data into performance insights, and shape decision making. You will own analytics across channels, build dashboards, and lead analyses that uncover drivers and action opportunities.

You’ll partner with growth, lifecycle, and marketing science to strengthen data-driven decision making across the organization. You’ll develop executive summaries and scalable reporting, applying attribution,