Remote Senior Manager, Strategic Events & Marketing

NAF; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Remote work

Travel up to 40%

Job summary

NAF is seeking a Senior Manager, Strategic Events & Marketing to shape the national presence through strategic events, partnerships, and integrated marketing. You will lead the events strategy, elevate NAF’s leadership, and connect with audiences across education and business.

This fully remote role requires up to 40% travel and collaboration with the VP of Marketing & Communications and cross-functional teams to identify opportunities and ensure event investments align with the strategic plan.

Qualifications

• 4–7 years of experience in event planning, strategic planning, and project management.
• Knowledge of integrated marketing, brand positioning, thought leadership, and audience engagement.
• Strategic research and analytical skills to evaluate opportunities and investments, define performance measures, and turn insights into action.
• Experience leading strategic event programs and portfolios, including conference and sponsorship evaluation, executive speaking, budgets, and vendors.
• Strong project management skills to independently lead cross-functional initiatives and balance priorities.

Responsibilities

• Develop and refine NAF’s events strategy calendar spanning campaigns, executive engagements and sponsorships with clear objectives and success measures.
• Develop integrated marketing plans and event briefs defining audiences, messaging, promotion, responsibilities, and success measures. Coordinate pre-event promotion, on-site engagement, and post-event follow-up.
• Oversee priority national events and partner with NAF staff and network members to create scalable event concepts, templates, timelines using participant feedback to refine execution.
• Manager event signage, branded materials, and vendor coordination in line with NAF’s brand guidelines.
• Develop and manage the annual events and sponsorship budget with the Vice President. Track performance, assess return on investment and share recommendations to guide future resource allocation.

Skills

Event planning

Strategic planning

Project management

Integrated marketing

Brand positioning

Audience engagement

Conferences & sponsorships

Budget management

Vendor management

Executive speaking

Job description

NAF is seeking a Senior Manager, Strategic Events & Marketing to shape the national presence through strategic events, partnerships, and integrated marketing. You will lead the events strategy, elevate NAF’s leadership, and connect with audiences across education and business.

This fully remote role requires up to 40% travel and collaboration with the VP of Marketing & Communications and cross-functional teams to identify opportunities and ensure event investments align with the strategic plan.