Remote Senior Manager, Payor Product Commercialization

CVS Health; Phoenix (AZ); Hybrid; USD 68,000 - 199,000; Full time

Job summary

CVS Health is seeking a Sr. Manager, Product Commercialization to drive execution of go-to-market plans for payor-focused products.

You will partner with product, marketing, sales enablement, analytics, and operations to translate portfolio strategy into market-ready plans, and lead cross-functional launch activities beginning with go-to-market readiness and evidence generation. The role requires 7+ years in product commercialization, strong communication, and the ability to operate in a

Qualifications

• 7+ years in product commercialization or go-to-market strategy
• Experience shaping payor-focused products
• Ability translate strategy into market-ready plans
• Experience in cross-functional matrix environments
• Experience using analytics to support value propositions
• Strong written and verbal communication and materials development
• Experience coordinating multi-team launches and materials

Responsibilities

• Support execution of commercialization initiatives across new and existing payor-focused products.
• Coordinate launch plans, timelines, and stakeholder communications across teams.
• Develop product positioning, audience definitions, and buyer value stories.
• Partner with Marketing and Sales Enablement to clarify product needs and deliverables.
• Identify credible proof points and reporting requirements for market-facing use.
• Translate analytics into clear value stories for payors and brokers.
• Support launch and adoption dashboards linking readiness, demand, and renewal signals.
• Monitor launch effectiveness and adapt actions to improve adoption and outcomes.
• Create presentations, FAQs, and sales resources with accountable teams.
• Identify opportunities to improve product positioning and portfolio coherence.
• Support cross-functional initiatives tied to payor experience and launch readiness

Skills

Go-to-market

Product commercialization

Strategic briefs

Stakeholder coordination

Project management

Communication

Analytics & evidence

Education

Bachelor's degree

Tools

Analytics tools

Job description

CVS Health is seeking a Sr. Manager, Product Commercialization to drive execution of go-to-market plans for payor-focused products.

You will partner with product, marketing, sales enablement, analytics, and operations to translate portfolio strategy into market-ready plans, and lead cross-functional launch activities beginning with go-to-market readiness and evidence generation. The role requires 7+ years in product commercialization, strong communication, and the ability to operate in a