Remote Senior Copywriter — Performance Marketing

Bazeta; United States; Remote; USD 127,000 - 223,000; Full time

Job summary

Ethos Life in the United States is seeking a Senior Copywriter focused on performance marketing, with expertise in Direct Mail and paid social. You will craft high-impact headlines and persuasive body copy that stops the scroll and drives action, working with designers and the paid social team in a fast-paced, regulated industry.

This remote, full-time role emphasizes testing, iteration, and rapid idea generation using AI tools, to deliver consistent, high-ROI messaging for 55+ audiences and

Qualifications

• 8+ years of experience writing direct response or performance copy.
• Ability to write for Direct Mail and paid social channels with measurable results.
• Experience turning test results into iterative copy ideas.

Responsibilities

• Concept and write copy for Direct Mail pieces from brief to final delivery.
• Create headlines, body copy, and CTAs for paid social ads across platforms.
• Develop angles and offers that drive urgency and response.
• Write against test hypotheses and iterate based on results.
• Collaborate with designers, Creative Director, and performance marketing teams.

Skills

Direct response copywriting

Paid social copy

Direct Mail copy

A/B testing

AI-assisted writing

Job description

Ethos Life in the United States is seeking a Senior Copywriter focused on performance marketing, with expertise in Direct Mail and paid social. You will craft high-impact headlines and persuasive body copy that stops the scroll and drives action, working with designers and the paid social team in a fast-paced, regulated industry.

This remote, full-time role emphasizes testing, iteration, and rapid idea generation using AI tools, to deliver consistent, high-ROI messaging for 55+ audiences and