Remote Retail Operations & Brand Standards Specialist

World Fuel Services, Inc.; Kansas City (KS); On-site; USD 52,000 - 76,000; Full time

Job summary

World Fuel is seeking a Retail Operations & Brand Standards Specialist to partner with our retail partners across the assigned territory. You will help improve store performance, execute brand standards, and support marketing initiatives with a hands-on, field-based approach.

The ideal candidate will build strong relationships with retailers, travel within the territory, and collaborate with Sales, Operations, Marketing, and suppliers to drive growth and ensure compliance with brand expectations.

Qualifications

• 1-3 years in sales, retail operations, customer service, account management, or territory support.
• Strong relationship-building and influencing skills.
• Excellent communication and presentation abilities.
• Self-motivated with the ability to work independently.
• Strong organizational and time management skills.
• Results-oriented mindset with a passion for helping customers succeed.
• Valid driver’s license and ability to travel across assigned territory.

Responsibilities

• Build strong relationships with retail fuel and convenience store operators throughout your assigned territory.
• Serve as a trusted advisor helping customers improve store appearance, operations, and overall retail execution.
• Conduct site visits and provide recommendations that improve customer experience and operational performance.
• Identify opportunities to help retailers increase sales, profitability, and customer loyalty.
• Conduct branded image reviews and site assessments.
• Ensure retail locations maintain brand standards and compliance requirements.
• Support implementation of merchandising, marketing, and promotional initiatives.
• Help retailers improve image evaluation scores and overall site presentation.
• Identify areas for improvement and develop action plans with retailers.
• Promote supplier marketing programs, loyalty initiatives, and credit card programs.
• Encourage retailer participation in available promotional opportunities.
• Assist retailers in preparing for future growth and operational enhancements.
• Provide guidance on retail best practices and market trends.
• Collaborate with Sales, Operations, Marketing, and supplier partners.
• Track retailer progress against established objectives and action plans.
• Maintain accurate territory records and reporting.
• Ensure deadlines and project objectives are achieved.
• Conduct periodic site reviews and facility assessments.
• Assist retailers in understanding brand requirements and operating standards.
• Support compliance with applicable company, supplier, and regulatory guidelines.

Skills

Relationship building

Influencing

Communication

Independent work

Organization

Time management

Travel readiness

Education

Bachelor's degree

Recent graduates

Job description

World Fuel is seeking a Retail Operations & Brand Standards Specialist to partner with our retail partners across the assigned territory. You will help improve store performance, execute brand standards, and support marketing initiatives with a hands-on, field-based approach.

The ideal candidate will build strong relationships with retailers, travel within the territory, and collaborate with Sales, Operations, Marketing, and suppliers to drive growth and ensure compliance with brand expectations.