Territory Retail Brand Performance Lead

World Fuel Services, Inc.; Kansas City (KS); On-site; USD 70,000 - 90,000; Full time

Job summary

World Fuel Services, Inc. is seeking a Retail Operations & Brand Performance Manager to elevate execution, consistency, and brand performance across a defined retail territory.

This field-based role partners directly with independent dealers to improve store execution and customer experience. You will act as a trusted advisor and execution leader, working hands-on with retailers to drive measurable improvements, not just check boxes.

Qualifications

• Minimum 1–3 years in field-based retail, sales, customer support, or operations.
• Strong communication and relationship-building skills.
• Ability to work independently while managing multiple priorities.
• Proven ability to influence without direct authority.
• Willingness to travel regularly within a 50-mile radius of your territory.

Responsibilities

• Own retail execution across your assigned territory, ensuring brand image, merchandising, and operational standards are met.
• Conduct onsite assessments and coach retailers on improvements to PMPS and brand compliance metrics.
• Identify execution gaps and partner with dealers to drive improvement.
• Build strong, trusted relationships with independent retail partners.
• Guide retailers on improving operational discipline, customer focus, and long-term brand readiness.
• Champion available marketing, promotional, and branded credit card programs to support retailer success.
• Execute retail business plans and ensure on-time implementation of programs and promotions.
• Support rollout of supplier initiatives and branded performance programs.
• Maintain strong performance evaluations from leadership and field management.

Skills

Field-based retail experience

Relationship building

Independent work

Travel readiness

Influence without authority

Education

Bachelor's degree

Job description

World Fuel Services, Inc. is seeking a Retail Operations & Brand Performance Manager to elevate execution, consistency, and brand performance across a defined retail territory.

This field-based role partners directly with independent dealers to improve store execution and customer experience. You will act as a trusted advisor and execution leader, working hands-on with retailers to drive measurable improvements, not just check boxes.