Remote Reputation Strategy & Insights Manager

Socket.dev; Missouri; On-site; USD 82,000 - 122,000; Full time

Benefits offered by this job

Medical coverage

401(k) plan

Fitness programs

Job summary

H&R Block seeks a Communications Strategy and Performance Manager to lead its listening and intelligence function, translating signals into executive-ready insights and guiding messaging strategy. You will partner with Internal and External Communications to drive reputation management across traditional and AI-powered channels.

The role blends data and storytelling, requiring strong written and verbal communication, risk assessment, and collaboration with cross-functional teams.

Qualifications

• 5-8 years of experience in communications, media intelligence or a related field with a track record of owning research or insights functions.
• Proven ability to distill complex data into sharp, executive-ready narratives that drive action.
• Outstanding written and verbal communication skills, with the ability to influence.

Responsibilities

• Lead enterprise listening strategy to monitor reputation, stakeholder sentiment, competitor activity, and industry trends.
• Monitor brand perception across traditional, digital, AI-powered search, and generative AI platforms.
• Provide data-driven insights that inform communications, public relations, and executive messaging strategies.
• Identify emerging risks, trends, and opportunities and provide actionable recommendations to leadership.
• Measure the impact of company news, major announcements, and reputational events to evaluate effectiveness and guide future communications.
• Analyze internal and external audience feedback, engagement, and performance metrics to uncover meaningful insights.
• Translate complex data into clear reports, executive summaries, and recommendations for a variety of stakeholders.
• Partner with communications and PR teams to support issue management, crisis response, and reputation protection efforts.
• Build and maintain dashboards and reporting frameworks that provide visibility into brand and reputational health.
• Leverage AI-powered monitoring and intelligence tools while applying sound judgment to interpretation, escalation, and decision-making

Skills

Executive storytelling

Stakeholder collaboration

Reputational risk assessment

Tools

Meltwater

Brandwatch

Sprinklr

Cision

Job description

H&R Block seeks a Communications Strategy and Performance Manager to lead its listening and intelligence function, translating signals into executive-ready insights and guiding messaging strategy. You will partner with Internal and External Communications to drive reputation management across traditional and AI-powered channels.

The role blends data and storytelling, requiring strong written and verbal communication, risk assessment, and collaboration with cross-functional teams.