Remote Product Marketing Manager — Life Sciences GTM

WCG Clinical, Inc.; Honolulu (HI); On-site; USD 66,000 - 102,000; Full time

Benefits offered by this job

Health and financial protection

Work-life balance tools

Growth & certifications

Paid holidays and vacation

Career development across One WCG

Job summary

WCG Clinical, Inc. is seeking a Product Marketing Manager to drive go-to-market execution, messaging, and sales enablement. You’ll collaborate with Go-to-Market, Sales Enablement, and Demand Generation to ensure priority solutions are clearly represented in campaigns and training.

You will partner with Product, Sales, and Marketing to deliver strong narratives, analyze funnel performance, and influence senior sales leadership in a fast-paced B2B healthcare technology environment.

Qualifications

• Bachelor’s degree in marketing, business administration, communication, or related field required.
• Graduate degree preferred.

Responsibilities

• Support development of market definitions, buyer personas, and messaging frameworks.
• Gather customer, market, and competitive insights to support positioning and GTM efforts.
• Support product launches in collaboration with Go-to-Market and Sales Enablement teams.
• Contribute to creation of sales tools, messaging guides, and training materials.
• Coordinate with Demand Generation and Content teams to support campaigns and thought leadership tied to product priorities.
• Partner with Product, Sales, and Marketing teams to ensure consistent and effective product narratives.
• Assist with analysis of funnel performance, win/loss insights, and competitive trends.

Skills

Cross-functional collaboration

Analytical skills

Communication

Facilitation skills

Organizational skills

Influence senior leaders

Education

Bachelor’s degree in marketing, business administration, communication, or related field

Graduate degree preferred

Job description

WCG Clinical, Inc. is seeking a Product Marketing Manager to drive go-to-market execution, messaging, and sales enablement. You’ll collaborate with Go-to-Market, Sales Enablement, and Demand Generation to ensure priority solutions are clearly represented in campaigns and training.

You will partner with Product, Sales, and Marketing to deliver strong narratives, analyze funnel performance, and influence senior sales leadership in a fast-paced B2B healthcare technology environment.